Choice of foreign market entry mode in service firms

International Marketing Review

Volumn 23, Issue 2, 2006, Pages 211-229

  Blomstermo, Anders ^a   Sharma, D Deo ^a   Sallis, James ^b  

^a STOCKHOLM SCHOOL OF ECONOMICS   (Sweden)

^b UPPSALA UNIVERSITY   (Sweden)

Author keywords

Foreign trade; Market entry; Service industries; Sweden

Indexed keywords

EID: 33645521805     PISSN: 02651335     EISSN: None     Source Type: Journal    
DOI: 10.1108/02651330610660092     Document Type: Article

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