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Volumn 24, Issue 3, 2006, Pages 613-628

The loss leader is a turkey: Targeted discounts from multi-product competitors

Author keywords

Loss leader; Multi product pricing; Price discrimination; Quantity discounts; Sales

Indexed keywords

CUSTOMER SATISFACTION; INDUSTRIAL ECONOMICS; PRODUCT DEVELOPMENT; RETAIL STORES; SALES;

EID: 33644751733     PISSN: 01677187     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.ijindorg.2005.08.013     Document Type: Article
Times cited : (32)

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* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.