The effect of direct-to-consumer advertising on prescription drug use by older adults

Drugs and Aging

Volumn 23, Issue 1, 2006, Pages 71-81

  Datti, Balaji ^a   Carter, Mary W ^a  

^a WEST VIRGINIA UNIVERSITY SCHOOL OF MEDICINE   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

ADULT; AGED; ARTICLE; BEHAVIOR; DESCRIPTIVE RESEARCH; DOCTOR PATIENT RELATION; DRUG MARKETING; FEMALE; HUMAN; LOGISTIC REGRESSION ANALYSIS; MALE; MEDICAL CARE; MULTIVARIATE ANALYSIS; OUTCOME VARIABLE; PHYSICIAN; PRESCRIPTION; PRIORITY JOURNAL; PUBLIC HEALTH; UNIVERSITY;

ADVERTISING; AGED; AGED, 80 AND OVER; DRUG UTILIZATION; FEMALE; HEALTH KNOWLEDGE, ATTITUDES, PRACTICE; HUMANS; MALE; MIDDLE AGED; PHYSICIAN-PATIENT RELATIONS; PRESCRIPTIONS, DRUG;

EID: 33344461492     PISSN: 1170229X     EISSN: None     Source Type: Journal    
DOI: 10.2165/00002512-200623010-00007     Document Type: Article

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