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Volumn 95, Issue SUPPL. 2, 2004, Pages

No country mouse: Thirty years of effective marketing and health communications

Author keywords

[No Author keywords available]

Indexed keywords

ADVERTIZING; ARTICLE; BEHAVIOR MODIFICATION; CARDIOVASCULAR DISEASE; CHRONIC DISEASE; DIABETES MELLITUS; EATING HABIT; FINANCIAL MANAGEMENT; FITNESS; GOVERNMENT; HEALTH CARE COST; HEALTH CARE ORGANIZATION; HEALTH EDUCATION; HEALTH PROGRAM; HEALTH PROMOTION; HUMAN; INTERPERSONAL COMMUNICATION; LIFESTYLE; MASS MEDIUM; MOTIVATION; OCCUPATIONAL HEALTH; PHYSICAL ACTIVITY; PROFESSIONAL PRACTICE; SALARY; SCHOOL HEALTH SERVICE; SOCIAL MARKETING; SPORT;

EID: 3242815479     PISSN: 00084263     EISSN: None     Source Type: Journal    
DOI: 10.1007/bf03403997     Document Type: Article
Times cited : (27)

References (15)
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  • 2
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    • Communication campaigns
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    • This definition is based on Rogers EM, and Storey JD. Communication campaigns. In: Charles R. Berger and Steven H. Chaffee (Eds.), Handbook of Communication Science. Newbury Park, CA: Sage, 1988, and the work of The Health Communication Unit, University of Toronto, Centre for Health Promotion (www.thcu.ca)
    • (1988) Handbook of Communication Science
    • Rogers, E.M.1    Storey, J.D.2
  • 4
    • 0036227999 scopus 로고    scopus 로고
    • The effectiveness of interventions to increase physical activity: A systematic review
    • Task Force on Community Preventative Services (2002)
    • Kahn E, Ramsey L, Browson R, Heath G, Howze E, Powell K, et al. Task Force on Community Preventative Services (2002). The effectiveness of interventions to increase physical activity: A systematic review. Am J Prev Med 2002;22(4S):73-104.
    • (2002) Am. J. Prev. Med. , vol.22 , Issue.4 SUPPL. , pp. 73-104
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  • 6
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    • The challenge of bilingualism: ParticipACTION campaigns succeeded in two languages
    • Lagarde F. The challenge of bilingualism: ParticipACTION campaigns succeeded in two languages. Can J Public Health 2004;95(Suppl. 2):S30-S32.
    • (2004) Can. J. Public Health , vol.95 , Issue.SUPPL. 2
    • Lagarde, F.1
  • 7
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    • (1998)
  • 9
    • 3242794396 scopus 로고    scopus 로고
    • Spreading the message through community mobilization, education and leadership: A magnanimouse task
    • Costas-Bradstreet C. Spreading the message through community mobilization, education and leadership: A magnanimouse task. Can J Public Health 2004;95(Suppl, 2):S25-S29.
    • (2004) Can. J. Public Health , vol.95 , Issue.SUPPL. 2
    • Costas-Bradstreet, C.1
  • 10
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  • 11
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    • Achieving Health for All: A Framework for Health Promotion
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  • 12
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    • Healthy Lifestyle: Strengthening the Effectiveness of Lifestyle Approaches to Improve Health
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    • (2000)
    • Lyons, R.1    Langille, L.2
  • 13
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    • The 'doublemint' factor: Issues and challenges in marketing nutrition and physical activity behaviors in one program
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  • 14
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  • 15
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    • The best-laid schemes of mice and men... ParticipACTION's legacy and the future of physical activity promotion in Canada
    • Rootman I, Edwards P. The best-laid schemes of mice and men... ParticipACTION's legacy and the future of physical activity promotion in Canada. Can J Public Health 2004;95(Suppl.2):S37-S42.
    • (2004) Can. J. Public Health , vol.95 , Issue.SUPPL. 2
    • Rootman, I.1    Edwards, P.2


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.