Communication media preferences in business-to-business transactions: An examination of the purchase process?

Journal of Personal Selling and Sales Management

Volumn 25, Issue 3, 2005, Pages 283-

  Cano, Cynthia Rodriguez ^a   Boles, James S ^b   Bean, Cynthia J ^c  

^a AUGUSTA STATE UNIVERSITY   (United States)

^b LOUISIANA STATE UNIVERSITY   (United States)

^c UNIVERSITY OF SOUTH FLORIDA   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 27444443216     PISSN: 08853134     EISSN: 15577813     Source Type: Journal    
DOI: 10.1080/08853134.2005.10749064     Document Type: Article

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