Service improvement in a sports environment: A study of spectator attendance

Managing Service Quality

Volumn 15, Issue 5, 2005, Pages 470-484

  Dale, Barrie ^a   van Iwaarden, Jos ^b   van der Wiele, Ton ^b   Williams, Roger ^b  

^a UNIVERSITY OF MANCHESTER   (United Kingdom)

^b ERASMUS UNIVERSITY ROTTERDAM   (Netherlands)

Author keywords

Customer services quality; Relationship marketing; Service quality assurance; Sports

Indexed keywords

EID: 26944492128     PISSN: 09604529     EISSN: None     Source Type: Journal    
DOI: 10.1108/09604520510617310     Document Type: Article

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