메뉴 건너뛰기




Volumn 35, Issue 4, 2005, Pages 686-696

Consumer persuasion: The use of evidence when negotiating the price of a new automobile

Author keywords

[No Author keywords available]

Indexed keywords


EID: 23244460705     PISSN: 00219029     EISSN: None     Source Type: Journal    
DOI: 10.1111/j.1559-1816.2005.tb02141.x     Document Type: Review
Times cited : (2)

References (35)
  • 1
    • 85064775924 scopus 로고    scopus 로고
    • Comparing the persuasiveness of narrative and statistical evidence
    • Allen, M., & Preiss, R. W. (1997). Comparing the persuasiveness of narrative and statistical evidence. Communication Research Reports, 14, 125-131.
    • (1997) Communication Research Reports , vol.14 , pp. 125-131
    • Allen, M.1    Preiss, R.W.2
  • 2
    • 0001142078 scopus 로고
    • Fair driving: Gender and race discrimination in retail car negotiation
    • Ayres, I. (1991). Fair driving: Gender and race discrimination in retail car negotiation. Harvard Law Review, 104, 817-872.
    • (1991) Harvard Law Review , vol.104 , pp. 817-872
    • Ayres, I.1
  • 3
    • 0347308484 scopus 로고    scopus 로고
    • How salespeople build quality relationships: A replication and extension
    • Boles, J. S., Johnson, J. T., & Barksdale, H. C. (2000). How salespeople build quality relationships: A replication and extension. Journal of Business Research, 48, 75-81.
    • (2000) Journal of Business Research , vol.48 , pp. 75-81
    • Boles, J.S.1    Johnson, J.T.2    Barksdale, H.C.3
  • 5
    • 0001626521 scopus 로고    scopus 로고
    • Toward an understanding of loyalty: The moderating role of trust
    • Chow, S., & Holden, R. (1997). Toward an understanding of loyalty: The moderating role of trust. Journal of Managerial Issues, 9, 275-298.
    • (1997) Journal of Managerial Issues , vol.9 , pp. 275-298
    • Chow, S.1    Holden, R.2
  • 6
    • 0041565735 scopus 로고    scopus 로고
    • Compliance principles in retail sales in the United States
    • W. Wosinska, R. B. Cialdini, D. W. Barrett, & J. Reykowski (Eds.). Mahwah, NJ: Lawrence Erlbaum
    • Cody, M. J., & Seiter, J. S. (2001). Compliance principles in retail sales in the United States. In W. Wosinska, R. B. Cialdini, D. W. Barrett, & J. Reykowski (Eds.), The practice of social influence in multiple cultures (pp. 325-341). Mahwah, NJ: Lawrence Erlbaum.
    • (2001) The Practice of Social Influence in Multiple Cultures , pp. 325-341
    • Cody, M.J.1    Seiter, J.S.2
  • 8
    • 0040363043 scopus 로고    scopus 로고
    • Appropriate relational messages in direct selling interaction: Should salespeople adapt to buyers' communicator style?
    • Comstock, J., & Higgins, G. (1997). Appropriate relational messages in direct selling interaction: Should salespeople adapt to buyers' communicator style? Journal of Business Communication, 34, 401-418.
    • (1997) Journal of Business Communication , vol.34 , pp. 401-418
    • Comstock, J.1    Higgins, G.2
  • 9
    • 0001285181 scopus 로고
    • Shopping motives, emotional states, and retail outcomes
    • Dawson, S., Bloch, P. H., & Ridgway, N. M. (1990). Shopping motives, emotional states, and retail outcomes. Journal of Retailing, 66, 408-427.
    • (1990) Journal of Retailing , vol.66 , pp. 408-427
    • Dawson, S.1    Bloch, P.H.2    Ridgway, N.M.3
  • 10
    • 0030243533 scopus 로고    scopus 로고
    • Top-down versus bottom-up sales tactics effects on the presentation of a product line
    • Donoho, C. L., & Swenson, M. J. (1996). Top-down versus bottom-up sales tactics effects on the presentation of a product line. Journal of Business Research, 37, 51-61.
    • (1996) Journal of Business Research , vol.37 , pp. 51-61
    • Donoho, C.L.1    Swenson, M.J.2
  • 12
    • 0033423162 scopus 로고    scopus 로고
    • The different roles of satisfaction, trust, and commitment in customer relationships
    • Garbarino, E., & Johnson, M. S. (1999). The different roles of satisfaction, trust, and commitment in customer relationships. Journal of Marketing, 63, 70-87.
    • (1999) Journal of Marketing , vol.63 , pp. 70-87
    • Garbarino, E.1    Johnson, M.S.2
  • 14
    • 0346759404 scopus 로고
    • Cues to consumer susceptibility to salesperson influence: Implications for adaptive retail selling
    • Goff, B. G., Bellenger, D. N., & Stojack, C. (1994). Cues to consumer susceptibility to salesperson influence: Implications for adaptive retail selling. Journal of Personal Selling and Sales Management, 14, 25-39.
    • (1994) Journal of Personal Selling and Sales Management , vol.14 , pp. 25-39
    • Goff, B.G.1    Bellenger, D.N.2    Stojack, C.3
  • 15
    • 4243126291 scopus 로고
    • Susceptibility to salespersons' influence and consumers' shopping orientations
    • Goff, B. G., & Walters, D. L. (1995). Susceptibility to salespersons' influence and consumers' shopping orientations. Psychological Reports, 76, 915-928.
    • (1995) Psychological Reports , vol.76 , pp. 915-928
    • Goff, B.G.1    Walters, D.L.2
  • 16
    • 23244441022 scopus 로고    scopus 로고
    • Superior-subordinate influence in organizations
    • J. S. Seiter & R. H. Gass (Eds.). Boston, MA: Allyn & Bacon
    • Hirokawa, R. Y., & Wagner, A. E. (2004). Superior-subordinate influence in organizations. In J. S. Seiter & R. H. Gass (Eds.), Perspective on persuasion, social influence, and compliance gaining (pp. 337-351). Boston, MA: Allyn & Bacon.
    • (2004) Perspective on Persuasion, Social Influence, and Compliance Gaining , pp. 337-351
    • Hirokawa, R.Y.1    Wagner, A.E.2
  • 18
    • 34248651901 scopus 로고
    • The accuracy of salespersons' perceptions of their customers: Conceptual examination and an empirical study
    • Lambert, D. M., Marmornstein, H., & Sharma, A. (1990). The accuracy of salespersons' perceptions of their customers: Conceptual examination and an empirical study. Journal of Personal Selling and Sales Management, 10, 1-9.
    • (1990) Journal of Personal Selling and Sales Management , vol.10 , pp. 1-9
    • Lambert, D.M.1    Marmornstein, H.2    Sharma, A.3
  • 19
    • 0141684192 scopus 로고    scopus 로고
    • Justification explicitness and persuasive effect: A metaanalytic review of the effects of varying support articulation in persuasive messages
    • O'Keefe, D. J. (1998). Justification explicitness and persuasive effect: A metaanalytic review of the effects of varying support articulation in persuasive messages. Argumentation and Advocacy, 35, 61-75.
    • (1998) Argumentation and Advocacy , vol.35 , pp. 61-75
    • O'Keefe, D.J.1
  • 20
    • 23244460633 scopus 로고    scopus 로고
    • Trends and prospects in persuasion theory and research
    • J. S. Seiter & R. H. Gass (Eds.). Boston, MA: Allyn & Bacon
    • O'Keefe, D. J. (2004). Trends and prospects in persuasion theory and research. In J. S. Seiter & R. H. Gass (Eds.), Perspective on persuasion, social influence, and compliance gaining (pp. 31-43). Boston, MA: Allyn & Bacon.
    • (2004) Perspective on Persuasion, Social Influence, and Compliance Gaining , pp. 31-43
    • O'Keefe, D.J.1
  • 22
    • 58149372982 scopus 로고
    • The effects of involvement on responses to argument quantity and quality: Central and peripheral routes to persuasion
    • Petty, R. E., & Cacioppo, J. T. (1984). The effects of involvement on responses to argument quantity and quality: Central and peripheral routes to persuasion. Journal of Personality and Social Psychology, 41, 69-81.
    • (1984) Journal of Personality and Social Psychology , vol.41 , pp. 69-81
    • Petty, R.E.1    Cacioppo, J.T.2
  • 26
    • 84986409591 scopus 로고
    • The empirical study of the persuasive effects of evidence: The status after fifty years of research
    • Reinard, J. C. (1988). The empirical study of the persuasive effects of evidence: The status after fifty years of research. Human Communication Research, 15, 3-59.
    • (1988) Human Communication Research , vol.15 , pp. 3-59
    • Reinard, J.C.1
  • 27
    • 9944231680 scopus 로고    scopus 로고
    • The persuasive effects of testimonial assertion evidence
    • M. Allen & R. W. Preiss (Eds.). Creskill, NJ: Hampton
    • Reinard, J. C. (1998). The persuasive effects of testimonial assertion evidence. In M. Allen & R. W. Preiss (Eds.), Persuasion: Advances through meta-analysis (pp. 69-86). Creskill, NJ: Hampton.
    • (1998) Persuasion: Advances Through Meta-analysis , pp. 69-86
    • Reinard, J.C.1
  • 29
    • 23244460984 scopus 로고    scopus 로고
    • New York, NY: St. Martin's Press
    • Ross, J. R. (2001). How to buy a car. New York, NY: St. Martin's Press.
    • (2001) How to Buy a Car
    • Ross, J.R.1
  • 32
    • 0033477912 scopus 로고    scopus 로고
    • Does the salesperson like customers? A conceptual and empirical examination of the persuasive effect of perceptions of the sales-person's affect toward customers
    • Sharma, A. (1999). Does the salesperson like customers? A conceptual and empirical examination of the persuasive effect of perceptions of the sales-person's affect toward customers. Psychology and Marketing, 16, 141-162.
    • (1999) Psychology and Marketing , vol.16 , pp. 141-162
    • Sharma, A.1
  • 33
    • 0011663950 scopus 로고
    • Categorization of customers by retail sales-people
    • Sharma, A., & Levy, M. (1995). Categorization of customers by retail sales-people. Journal of Retailing, 77, 71-81.
    • (1995) Journal of Retailing , vol.77 , pp. 71-81
    • Sharma, A.1    Levy, M.2
  • 34
  • 35
    • 0033071035 scopus 로고    scopus 로고
    • Customer trust in the salesperson: An integrative review and meta-analysis of the empirical literature
    • Swan, J. E., Bowers, M. R., & Richardson, L. D. (1999). Customer trust in the salesperson: An integrative review and meta-analysis of the empirical literature. Journal of Business Research, 44, 93-107.
    • (1999) Journal of Business Research , vol.44 , pp. 93-107
    • Swan, J.E.1    Bowers, M.R.2    Richardson, L.D.3


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.