Managerial implications of medical sales representative perceptions of job duties, job qualifications, and other performance-related issues

Health Marketing Quarterly

Volumn 22, Issue 2, 2004, Pages 3-26

  Tengilimoǧlu, Dilaver ^a   Korkmaz, Sezer ^a   Akinci, Fevzi ^b,d   Parsons, Amy L ^c  

^a GAZI UNIVERSITY   (Turkey)

^b WASHINGTON STATE UNIVERSITY   (United States)

^c KING'S COLLEGE   (United States)

^d 212G Health Sciences Building ^*  (United States)

Author keywords

Medical sales representatives; Pharmaceutical marketing; Selling

Indexed keywords

ADMINISTRATIVE PERSONNEL; ADULT; ARTICLE; COMMERCIAL PHENOMENA; DRUG INDUSTRY; EDUCATION; ETHICS; FEMALE; HUMAN; IN SERVICE TRAINING; INCOME; MALE; MARKETING; METHODOLOGY; MIDDLE AGED; MOTIVATION; PERSONNEL MANAGEMENT; PERSUASIVE COMMUNICATION; PROFESSIONAL COMPETENCE; PUBLIC RELATIONS; QUESTIONNAIRE; STANDARD; STATISTICS; TURKEY (REPUBLIC); WORK;

ADMINISTRATIVE PERSONNEL; ADULT; COMMERCE; DRUG INDUSTRY; FEMALE; HUMANS; INCOME; INSERVICE TRAINING; INTERPROFESSIONAL RELATIONS; JOB DESCRIPTION; MALE; MARKETING; MIDDLE AGED; MOTIVATION; PERSONNEL SELECTION; PERSUASIVE COMMUNICATION; PROFESSIONAL COMPETENCE; QUESTIONNAIRES; TURKEY;

EID: 23244458076     PISSN: 07359683     EISSN: None     Source Type: Journal    
DOI: 10.1300/J026v22n02_02     Document Type: Review

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