메뉴 건너뛰기




Volumn 29, Issue 1, 2001, Pages 89-101

Generating new product ideas: An initial investigation of the role of market information and organizational characteristics

Author keywords

[No Author keywords available]

Indexed keywords


EID: 23044524951     PISSN: 00920703     EISSN: None     Source Type: Journal    
DOI: 10.1177/0092070301291006     Document Type: Article
Times cited : (134)

References (80)
  • 1
    • 21344437149 scopus 로고
    • Strategic Marketing and New Product Development: An Integrated Approach
    • Aaby, Nils-Erik and Richard Discenza. 1995. "Strategic Marketing and New Product Development: An Integrated Approach." Marketing Intelligence and Planning 13 (September): 30-36.
    • (1995) Marketing Intelligence and Planning , vol.13 , Issue.SEPTEMBER , pp. 30-36
    • Aaby, N.-E.1    Discenza, R.2
  • 2
    • 0032165995 scopus 로고    scopus 로고
    • Enhancing New Product Development Performance: An Organizational Learning Perspective
    • Adams, Marjorie E., George S. Day, and Deborah Dougherty. 1998. "Enhancing New Product Development Performance: An Organizational Learning Perspective." Journal of Product Innovation Management 15 (July): 403-422.
    • (1998) Journal of Product Innovation Management , vol.15 , Issue.JULY , pp. 403-422
    • Adams, M.E.1    Day, G.S.2    Dougherty, D.3
  • 4
    • 84925926956 scopus 로고
    • Organizational Structure, Work Processes, and Proposal Making in Administrative Bureaucracies
    • Aiken, M., S. B. Bacharach, and J. L. French. 1980. "Organizational Structure, Work Processes, and Proposal Making in Administrative Bureaucracies." Academy of Management Journal 23 (October): 631-652.
    • (1980) Academy of Management Journal , vol.23 , Issue.OCTOBER , pp. 631-652
    • Aiken, M.1    Bacharach, S.B.2    French, J.L.3
  • 5
    • 0042716376 scopus 로고
    • Organizational Independence and Intra-Organizational Structure
    • _ and J. Hage. 1968. "Organizational Independence and Intra-Organizational Structure." American Sociological Review 33 (December): 912-930.
    • (1968) American Sociological Review , vol.33 , Issue.DECEMBER , pp. 912-930
    • Hage, J.1
  • 6
    • 0002334486 scopus 로고
    • The Organic Organization and Innovation
    • _ and _: 1971. "The Organic Organization and Innovation." Sociology 5 (January): 63-82.
    • (1971) Sociology , vol.5 , Issue.JANUARY , pp. 63-82
  • 7
    • 0031323752 scopus 로고    scopus 로고
    • Motivating Creativity in Organizations: On Doing What You Love and Loving What You Do
    • Fall
    • Amabile, Teresa. 1997. "Motivating Creativity in Organizations: On Doing What You Love and Loving What You Do." California Management Review 40 (Fall): 39-58.
    • (1997) California Management Review , vol.40 , pp. 39-58
    • Amabile, T.1
  • 9
    • 0001523053 scopus 로고
    • An Exploratory Analysis of the Impact of Market Orientation on New Product Performance: A Contingency Approach
    • Atuahene-Gima, Kwaku. 1995. "An Exploratory Analysis of the Impact of Market Orientation on New Product Performance: A Contingency Approach." Journal of Product Innovation Management 12 (December): 275-293.
    • (1995) Journal of Product Innovation Management , vol.12 , Issue.DECEMBER , pp. 275-293
    • Atuahene-Gima, K.1
  • 10
    • 0030077443 scopus 로고    scopus 로고
    • Market Orientation and Innovation
    • _. 1996. "Market Orientation and Innovation." Journal of Business Research 35 (February): 93-104.
    • (1996) Journal of Business Research , vol.35 , Issue.FEBRUARY , pp. 93-104
  • 11
    • 84896930624 scopus 로고
    • Firm Resources and Sustained Competitive Advantage
    • Barney, Jay. 1991. "Firm Resources and Sustained Competitive Advantage." Journal of Management 17 (1): 99-120.
    • (1991) Journal of Management , vol.17 , Issue.1 , pp. 99-120
    • Barney, J.1
  • 15
    • 0002092297 scopus 로고
    • New Product Scenarios: Prospects for Success
    • Spring
    • Calantone, Roger and Robert G. Cooper. 1981. "New Product Scenarios: Prospects for Success." Journal of Marketing 45 (Spring): 48-60.
    • (1981) Journal of Marketing , vol.45 , pp. 48-60
    • Calantone, R.1    Cooper, R.G.2
  • 16
    • 0001878819 scopus 로고
    • A Paradigm for Developing Better Measures of Marketing Constructs
    • Churchill, Gilbert A., Jr. 1979. "A Paradigm for Developing Better Measures of Marketing Constructs." Journal of Marketing Research 16 (February): 64-73.
    • (1979) Journal of Marketing Research , vol.16 , Issue.FEBRUARY , pp. 64-73
    • Churchill Jr., G.A.1
  • 17
    • 0000903014 scopus 로고
    • Effects of Anonymity and Evaluative Tone on Idea Generation in Computer-Mediated Groups
    • Connoly, Terry, L. M. Jessup, and Joseph S. Valacich. 1990. "Effects of Anonymity and Evaluative Tone on Idea Generation in Computer-Mediated Groups." Management Science 36 (6): 698-703.
    • (1990) Management Science , vol.36 , Issue.6 , pp. 698-703
    • Connoly, T.1    Jessup, L.M.2    Valacich, J.S.3
  • 19
    • 0003193192 scopus 로고
    • The Dimensions of Industrial New Product Success and Failure
    • Summer
    • Cooper, Robert G. 1979. "The Dimensions of Industrial New Product Success and Failure." Journal of Marketing 43 (Summer): 93-103.
    • (1979) Journal of Marketing , vol.43 , pp. 93-103
    • Cooper, R.G.1
  • 20
    • 84925927767 scopus 로고
    • Project NewProd: Factors in New Product Success
    • _. 1980. "Project NewProd: Factors in New Product Success." European Journal of Marketing 14 (5/6): 277-292.
    • (1980) European Journal of Marketing , vol.14 , Issue.5-6 , pp. 277-292
  • 22
    • 0343651832 scopus 로고
    • An Investigation into the New Product Process: Steps, Deficiencies, and Impact
    • _ and Elko J. Kleinschmidt. 1986. "An Investigation Into the New Product Process: Steps, Deficiencies, and Impact." Journal of Product Innovation Management 3 (March): 71-85.
    • (1986) Journal of Product Innovation Management , vol.3 , Issue.MARCH , pp. 71-85
    • Kleinschmidt, E.J.1
  • 23
    • 45949116549 scopus 로고
    • New Products: What Separates Winners from Losers?
    • _ and _. 1987. "New Products: What Separates Winners From Losers?" Journal of Product Innovation Management 4 (March): 169-184.
    • (1987) Journal of Product Innovation Management , vol.4 , Issue.MARCH , pp. 169-184
  • 24
    • 38248998871 scopus 로고
    • Screening New Products for Potential Winners
    • _ and _. 1993. "Screening New Products for Potential Winners." Long Range Planning 26 (December): 74-82.
    • (1993) Long Range Planning , vol.26 , Issue.DECEMBER , pp. 74-82
  • 26
    • 84989104427 scopus 로고
    • Chief Executive Scanning Environmental Characteristics
    • Daft, Richard L., Juhani Sormunen, and Don Parks. 1988. "Chief Executive Scanning Environmental Characteristics." Strategic Management Journal 9 (March/April): 123-140.
    • (1988) Strategic Management Journal , vol.9 , Issue.MARCH-APRIL , pp. 123-140
    • Daft, R.L.1    Sormunen, J.2    Parks, D.3
  • 27
    • 84970305494 scopus 로고
    • The Adoption of Technological, Administrative, and Ancillary Innovations: Impact of Organizational Factors
    • Winter
    • Damanpour, Fariborz. 1987. "The Adoption of Technological, Administrative, and Ancillary Innovations: Impact of Organizational Factors." Journal of Management 13 (Winter): 675-688.
    • (1987) Journal of Management , vol.13 , pp. 675-688
    • Damanpour, F.1
  • 28
    • 0000277455 scopus 로고
    • Organizational Innovation: A Meta-Analysis of Effects of Determinants and Moderators
    • _. 1991. "Organizational Innovation: A Meta-Analysis of Effects of Determinants and Moderators." Academy of Management Journal 34 (September): 555-559.
    • (1991) Academy of Management Journal , vol.34 , Issue.SEPTEMBER , pp. 555-559
  • 29
    • 0001036918 scopus 로고    scopus 로고
    • Organizational Complexity and Innovation: Developing and Testing Multiple Contingency Models
    • _. 1996. "Organizational Complexity and Innovation: Developing and Testing Multiple Contingency Models." Management Science 42 (May): 693-716.
    • (1996) Management Science , vol.42 , Issue.MAY , pp. 693-716
  • 30
    • 0442268781 scopus 로고
    • Continuous Learning about Markets
    • Day, George S. 1992. "Continuous Learning About Markets." Planning Review 20 (September-October): 47-49.
    • (1992) Planning Review , vol.20 , Issue.SEPTEMBER-OCTOBER , pp. 47-49
    • Day, G.S.1
  • 31
    • 0001487639 scopus 로고
    • Organizational Culture and Marketing: Defining the Research Agenda
    • Deshpandé, Rohit and Frederick E. Webster, Jr. 1989. "Organizational Culture and Marketing: Defining the Research Agenda." Journal of Marketing 53 (January): 3-15.
    • (1989) Journal of Marketing , vol.53 , Issue.JANUARY , pp. 3-15
    • Deshpandé, R.1    Webster Jr., F.E.2
  • 32
    • 0346904659 scopus 로고
    • Productivity Loss in Brainstorming Groups: Toward a Solution of a Riddle
    • Diehl, M. and W. Stroebe. 1987. "Productivity Loss in Brainstorming Groups: Toward a Solution of a Riddle." Journal of Personality and Social Psychology 53 (March): 497-509.
    • (1987) Journal of Personality and Social Psychology , vol.53 , Issue.MARCH , pp. 497-509
    • Diehl, M.1    Stroebe, W.2
  • 33
    • 0000011106 scopus 로고
    • The Ambidextrous Organization: Designing Dual Structures for Innovation
    • Eds. R. H. Kilmann, L. R. Pondy, and D. P. Slevin. New York: North Holland
    • Duncan, R. B. 1976. "The Ambidextrous Organization: Designing Dual Structures for Innovation." In The Management of Organization: Strategy and Implementation. Eds. R. H. Kilmann, L. R. Pondy, and D. P. Slevin. New York: North Holland.
    • (1976) The Management of Organization: Strategy and Implementation
    • Duncan, R.B.1
  • 34
    • 0001291445 scopus 로고
    • The Effects of Communication on Technological Innovation
    • Ebadi, Y. M. and J. Utterback. 1984. "The Effects of Communication on Technological Innovation." Management Science 30 (May): 572-585.
    • (1984) Management Science , vol.30 , Issue.MAY , pp. 572-585
    • Ebadi, Y.M.1    Utterback, J.2
  • 35
    • 84993907301 scopus 로고
    • New Idea Enhancement at Amoco Chemical: An Early Report from a New System
    • Felberg, Jeff D. and David A. DeMarco. 1992. "New Idea Enhancement at Amoco Chemical: An Early Report From a New System." Journal of Product Innovation Management 9 (December): 278-286.
    • (1992) Journal of Product Innovation Management , vol.9 , Issue.DECEMBER , pp. 278-286
    • Felberg, J.D.1    DeMarco, D.A.2
  • 36
    • 0000494042 scopus 로고
    • Organizational Learning
    • Fiol, C. Marlene and Marjorie A. Lyles. 1985. "Organizational Learning."Academy of Management Review 10 (October): 803-813.
    • (1985) Academy of Management Review , vol.10 , Issue.OCTOBER , pp. 803-813
    • Fiol, C.M.1    Lyles, M.A.2
  • 37
    • 24744444904 scopus 로고
    • How to Mine and Refine New Product Ideas
    • Gagliano, Caren Calish. 1985. "How to Mine and Refine New Product Ideas." Business Marketing (November): 102-104.
    • (1985) Business Marketing , Issue.NOVEMBER , pp. 102-104
    • Gagliano, C.C.1
  • 38
    • 0000789331 scopus 로고
    • An Updated Paradigm for Scale Development Incorporating Unidimensionality and Its Assessment
    • Gerbing, David W. and James C. Anderson. 1988. "An Updated Paradigm for Scale Development Incorporating Unidimensionality and Its Assessment." Journal of Marketing Research 25 (May): 186-192.
    • (1988) Journal of Marketing Research , vol.25 , Issue.MAY , pp. 186-192
    • Gerbing, D.W.1    Anderson, J.C.2
  • 39
    • 0002917024 scopus 로고
    • Marketing in an Information-Intensive Environment: Strategic Implications of Knowledge as an Asset
    • Glazer, Rashi. 1991. "Marketing in an Information-Intensive Environment: Strategic Implications of Knowledge as an Asset." Journal of Marketing 55 (October): 1-19.
    • (1991) Journal of Marketing , vol.55 , Issue.OCTOBER , pp. 1-19
    • Glazer, R.1
  • 40
    • 0014067108 scopus 로고
    • Program Change and Organizational Properties: A Comparative Analysis
    • Hage, J. and M. Aiken. 1967. "Program Change and Organizational Properties: A Comparative Analysis." American Journal of Sociology 12 (March): 503-519.
    • (1967) American Journal of Sociology , vol.12 , Issue.MARCH , pp. 503-519
    • Hage, J.1    Aiken, M.2
  • 42
    • 0001109455 scopus 로고
    • Patterns of Organizational Adaptation: A Political Perspective
    • Ed. Mayer N. Zeld. Nashville, TN: Vanderbilt University Press
    • Harvey, Edward and Russell Mills. 1970. "Patterns of Organizational Adaptation: A Political Perspective." In Power in Organizations. Ed. Mayer N. Zeld. Nashville, TN: Vanderbilt University Press.
    • (1970) Power in Organizations
    • Harvey, E.1    Mills, R.2
  • 43
    • 0035535554 scopus 로고    scopus 로고
    • Why Some New Products Are More Successful Than Others: A Meta Analysis of the Empirical Evidence
    • forthcoming
    • Henard, David H. and David M. Szymanski. 2001. "Why Some New Products Are More Successful Than Others: A Meta Analysis of the Empirical Evidence." Journal of Marketing Research 38 (August): forthcoming.
    • (2001) Journal of Marketing Research , vol.38 , Issue.AUGUST
    • Henard, D.H.1    Szymanski, D.M.2
  • 44
    • 0001373095 scopus 로고
    • Developing New Product Concepts via the Lead User Method: A Case Study in a 'Low Tech' Field
    • Herstatt, Cornelius and Eric von Hippel. 1992. "Developing New Product Concepts via the Lead User Method: A Case Study in a 'Low Tech' Field." Journal of Product Innovation Management 9 (September): 213-221.
    • (1992) Journal of Product Innovation Management , vol.9 , Issue.SEPTEMBER , pp. 213-221
    • Herstatt, C.1    Von Hippel, E.2
  • 45
    • 84936824011 scopus 로고
    • Organizational Learning: The Contributing Processes and the Literatures
    • Huber, George P. 1991. "Organizational Learning: The Contributing Processes and the Literatures." Organization Science 2 (February): 88-115.
    • (1991) Organization Science , vol.2 , Issue.FEBRUARY , pp. 88-115
    • Huber, G.P.1
  • 46
    • 21144463066 scopus 로고
    • Market Orientation: Antecedents and Consequences
    • Jaworski, Bernard J. and Ajay K. Kohli. 1993. "Market Orientation: Antecedents and Consequences." Journal of Marketing 57 (July): 23-35.
    • (1993) Journal of Marketing , vol.57 , Issue.JULY , pp. 23-35
    • Jaworski, B.J.1    Kohli, A.K.2
  • 47
    • 0002818706 scopus 로고
    • Creating the Creative Environment
    • Kanter, Rosabeth M. 1986. "Creating the Creative Environment." Management Review 75 (February): 11-2.
    • (1986) Management Review , vol.75 , Issue.FEBRUARY , pp. 11-12
    • Kanter, R.M.1
  • 48
    • 0000018427 scopus 로고
    • When a Thousand Flowers Bloom: Structure, Collective, and Social Conditions for Innovation in Organization
    • Eds. B. M. Staw and L. L. Cummings. Greenwhich, CT: JAI
    • _. 1988. "When a Thousand Flowers Bloom: Structure, Collective, and Social Conditions for Innovation in Organization." In Research in Organizational Behavior. Eds. B. M. Staw and L. L. Cummings. Greenwhich, CT: JAI.
    • (1988) Research in Organizational Behavior
  • 49
    • 0019738250 scopus 로고
    • Organizational Innovation: The Influence of Individual, Organizational, and Contextual Factors on Hospital Adoption of Technological and Administrative Innovations
    • Kimberly, J. R. and M. J. Evanisko. 1981. "Organizational Innovation: The Influence of Individual, Organizational, and Contextual Factors on Hospital Adoption of Technological and Administrative Innovations." Academy of Management Journal 24 (December): 689-713.
    • (1981) Academy of Management Journal , vol.24 , Issue.DECEMBER , pp. 689-713
    • Kimberly, J.R.1    Evanisko, M.J.2
  • 50
    • 0002999137 scopus 로고
    • Innovation in Working Groups
    • Eds. M. A. West and J. L. Farr. Chichester, UK-.Wiley
    • King, N. and N. Anderson. 1990. "Innovation in Working Groups." In Innovation and Creativity at Work. Eds. M. A. West and J. L. Farr. Chichester, UK-.Wiley.
    • (1990) Innovation and Creativity at Work
    • King, N.1    Anderson, N.2
  • 51
    • 0021521874 scopus 로고
    • A Study of Success and Failure in Product Innovation: The Case of the US Electronics Industry
    • Maidique, Modesto A. and Billie Jo Zirger. 1984. "A Study of Success and Failure in Product Innovation: The Case of The US Electronics Industry." IEEE Transactions on Engineering Management EM-31 (November): 192-203.
    • (1984) IEEE Transactions on Engineering Management , vol.EM-31 , Issue.NOVEMBER , pp. 192-203
    • Maidique, M.A.1    Zirger, B.J.2
  • 52
    • 0010359176 scopus 로고    scopus 로고
    • An Empirical Examination of the Value of Creativity Support Systems on Idea Generation
    • Massetti, Brenda. 1996. "An Empirical Examination of the Value of Creativity Support Systems on Idea Generation." MIS Quarterly 20 (March): 83-97.
    • (1996) MIS Quarterly , vol.20 , Issue.MARCH , pp. 83-97
    • Massetti, B.1
  • 53
    • 0011670234 scopus 로고
    • New Product Idea Activities in Large Technology Based Firms
    • McGuinness, Norman. 1990. "New Product Idea Activities in Large Technology Based Firms." Journal of Product Innovation Management 7 (September) 173-185.
    • (1990) Journal of Product Innovation Management , vol.7 , Issue.SEPTEMBER , pp. 173-185
    • McGuinness, N.1
  • 54
    • 84989132952 scopus 로고
    • Innovation in Conservative and Entrepreneurial Firms: Two Models of Strategic Momentum
    • Miller, Danny and P. H. Friesen. 1982. "Innovation in Conservative and Entrepreneurial Firms: Two Models of Strategic Momentum." Strategic Management Journal 3 (January): 1-25.
    • (1982) Strategic Management Journal , vol.3 , Issue.JANUARY , pp. 1-25
    • Miller, D.1    Friesen, P.H.2
  • 55
    • 43949159614 scopus 로고
    • Determinants of New Product Performance: A Review and Meta-Analysis
    • Montoya-Weiss, Mitzi M. and Roger A. Calantone. 1994. "Determinants of New Product Performance: A Review and Meta-Analysis." Journal of Product Innovation Management 11 (November): 397-417.
    • (1994) Journal of Product Innovation Management , vol.11 , Issue.NOVEMBER , pp. 397-417
    • Montoya-Weiss, M.M.1    Calantone, R.A.2
  • 56
    • 85107917672 scopus 로고
    • Organizational Market Information Processes: Cultural Antecedents and New Product Outcomes
    • Moorman, Christine. 1995. "Organizational Market Information Processes: Cultural Antecedents and New Product Outcomes." Journal of Marketing Research 32 (August): 318-335.
    • (1995) Journal of Marketing Research , vol.32 , Issue.AUGUST , pp. 318-335
    • Moorman, C.1
  • 58
    • 0000861134 scopus 로고
    • Commercializing Technology: What the Best Companies Do
    • Nevens, T. Michael, Gregory L. Summe, and Bro Uttal. 1990. "Commercializing Technology: What the Best Companies Do." Harvard Business Review 68 (May-June): 154-163.
    • (1990) Harvard Business Review , vol.68 , Issue.MAY-JUNE , pp. 154-163
    • Nevens, T.M.1    Summe, G.L.2    Uttal, B.3
  • 59
    • 0001924110 scopus 로고
    • The Knowledge-Creating Company
    • Nonaka, Ikujiro. 1991. "The Knowledge-Creating Company." Harvard Business Review 69 (November-December): 96-104.
    • (1991) Harvard Business Review , vol.69 , Issue.NOVEMBER-DECEMBER , pp. 96-104
    • Nonaka, I.1
  • 61
    • 0031190531 scopus 로고    scopus 로고
    • The Role of Market Information in New Product Success/Failure
    • Ottum, Brian D. and William L. Moore. 1997. "The Role of Market Information in New Product Success/Failure." Journal of Product Innovation Management 14 (July): 258-273.
    • (1997) Journal of Product Innovation Management , vol.14 , Issue.JULY , pp. 258-273
    • Ottum, B.D.1    Moore, W.L.2
  • 62
    • 84993865283 scopus 로고
    • The Early Stages of New Product Development in Entrepreneurial High-Tech Firms
    • Pavia, Teresa M. 1991. "The Early Stages of New Product Development in Entrepreneurial High-Tech Firms." Journal of Product Innovation Management 8 (March): 18-31.
    • (1991) Journal of Product Innovation Management , vol.8 , Issue.MARCH , pp. 18-31
    • Pavia, T.M.1
  • 63
    • 0000686731 scopus 로고
    • The Effectiveness of Research Teams: A Review
    • Eds. M. A. West and J. L. Farr. Chichester, UK: Wiley
    • Payne, R. 1990. "The Effectiveness of Research Teams: A Review." In Innovation and Creativity at Work. Eds. M. A. West and J. L. Farr. Chichester, UK: Wiley.
    • (1990) Innovation and Creativity at Work
    • Payne, R.1
  • 64
    • 0002639640 scopus 로고
    • Organizational Structure, Individual Attitudes, and Innovation
    • Pierce, J. L. and A. L. Delbeq. 1977. "Organizational Structure, Individual Attitudes, and Innovation." Academy of Management Review 2 (January): 26-37.
    • (1977) Academy of Management Review , vol.2 , Issue.JANUARY , pp. 26-37
    • Pierce, J.L.1    Delbeq, A.L.2
  • 69
    • 84992988776 scopus 로고
    • Market Orientation and the Learning Organization
    • Slater, Stanley F. and John C. Narver. 1995. "Market Orientation and the Learning Organization." Journal of Marketing 59 (July): 63-74.
    • (1995) Journal of Marketing , vol.59 , Issue.JULY , pp. 63-74
    • Slater, S.F.1    Narver, J.C.2
  • 70
    • 0000837771 scopus 로고    scopus 로고
    • Customer-Led and Market Oriented: Let's Not Confuse the Two
    • _ and _. 1998. "Customer-Led and Market Oriented: Let's Not Confuse the Two." Strategic Management Journal 19 (October): 1001-1007.
    • (1998) Strategic Management Journal , vol.19 , Issue.OCTOBER , pp. 1001-1007
  • 71
    • 0030354997 scopus 로고    scopus 로고
    • Brainstorming Groups in Context: Effectiveness in a Product Design Firm
    • Sutton, Robert I. and Andrew Hargadon. 1996. "Brainstorming Groups in Context: Effectiveness in a Product Design Firm." Administrative Science Quarterly 41:685-718.
    • (1996) Administrative Science Quarterly , vol.41 , pp. 685-718
    • Sutton, R.I.1    Hargadon, A.2
  • 74
    • 0000373399 scopus 로고
    • The Effects of Numerical and Logical Group Size on Computer-Mediated Idea Generation
    • _, Bradley C. Wheeler, Brian E. Mennecke, and Renee Wachter. 1995. "The Effects of Numerical and Logical Group Size on Computer-Mediated Idea Generation." Organizational Behavior and Human Decision Processes 62 (June): 318-329.
    • (1995) Organizational Behavior and Human Decision Processes , vol.62 , Issue.JUNE , pp. 318-329
    • Wheeler, B.C.1    Mennecke, B.E.2    Wachter, R.3
  • 76
    • 0028387552 scopus 로고
    • A New Way to Create Winning Product Ideas
    • Wagner, Christian and Albert Hayashi. 1994. "A New Way to Create Winning Product Ideas." Journal of Product Innovation Management 11 (March): 146-155.
    • (1994) Journal of Product Innovation Management , vol.11 , Issue.MARCH , pp. 146-155
    • Wagner, C.1    Hayashi, A.2
  • 77
  • 79
    • 0000982079 scopus 로고
    • A Model of New Product Development: An Empirical Test
    • Zirger, Billie Jo and Modesto A. Maidique. 1990. "A Model of New Product Development: An Empirical Test." Management Science 36 (July): 67-83.
    • (1990) Management Science , vol.36 , Issue.JULY , pp. 67-83
    • Zirger, B.J.1    Maidique, M.A.2
  • 80
    • 0020271478 scopus 로고
    • Diffusion of Modern Software Practices: Influence of Centralization and Formalization
    • Zmud, R. W. 1982. "Diffusion of Modern Software Practices: Influence of Centralization and Formalization." Management Science 28 (December): 1421-131.
    • (1982) Management Science , vol.28 , Issue.DECEMBER , pp. 1421-2131
    • Zmud, R.W.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.