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Journal of the Academy of Marketing Science
Volumn 27, Issue 3, 1999, Pages 349-358
Experimentation in the 21st century: The importance of external validity
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EID: 22644449648     PISSN: 00920703     EISSN: None     Source Type: Journal    
DOI: 10.1177/0092070399273005     Document Type: Article
Times cited : (213)
References (16)
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* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.