Product-Country Images in the Context of NAFTA: A Canada-Mexico Study

Journal of Global Marketing

Volumn 17, Issue 1, 2004, Pages 23-43

  Ahmed, Sadrudin A ^a   D'Astous, Alain ^b  

^a UNIVERSITY OF OTTAWA   (Canada)

^b HEC MONTRÉAL   (Canada)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 1642587655     PISSN: 08911762     EISSN: None     Source Type: Journal    
DOI: 10.1300/J042v17n01_03     Document Type: Review

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