Changes in college student composition and implications for marketing education: Revisiting predictors of academic success

Journal of Business Research

Volumn 58, Issue 3 SPEC. ISS., 2005, Pages 321-329

  Nonis, Sarath A ^a   Hudson, Gail I ^a   Philhours, Melodie J ^a   Teng, Joe K ^b  

^a ARKANSAS STATE UNIVERSITY   (United States)

^b BARRY UNIVERSITY   (United States)

Author keywords

Academic success; College student composition; Marketing education

Indexed keywords

EID: 11044230460     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2003.06.001     Document Type: Article

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