Crossing the border: Testing a negotiation model among Canadian exporters

Journal of Business and Industrial Marketing

Volumn 15, Issue 5, 2000, Pages 340-353

  Mintu Wimsatt, Alma ^a   Calantone, Roger J ^b  

^a TEXAS A AND M UNIVERSITY   (United States)

^b MICHIGAN STATE UNIVERSITY   (United States)

Author keywords

Alliances; Canada; Decision making; Export; Industrial marketing; Problem solving

Indexed keywords

EID: 0442281661     PISSN: 08858624     EISSN: None     Source Type: Journal    
DOI: 10.1108/08858620010345677     Document Type: Article

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