Who Buys Reduced Fat? A Case of Reduced Fat Peanut Butter

Journal of International Food and Agribusiness Marketing

Volumn 13, Issue 1, 2001, Pages 27-40

  Rimal, Arbindra P ^a  

^a MISSOURI STATE UNIVERSITY   (United States)

Author keywords

Attitude; Nutrition; Product attributes; Reduced fat peanut butter

Indexed keywords

EID: 0346404276     PISSN: 08974438     EISSN: None     Source Type: Journal    
DOI: 10.1300/J047v13n01_03     Document Type: Article

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