메뉴 건너뛰기




Volumn 9, Issue 6, 2003, Pages 343-351

Airline services marketing by domestic and foreign firms: Differences from the customers' viewpoint

Author keywords

Customer expectations; Domestic vs. foreign; Services marketing

Indexed keywords

AIRLINE INDUSTRY; MARKETING; SERVICE PROVISION; TRAVEL BEHAVIOR;

EID: 0242317838     PISSN: 09696997     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0969-6997(03)00034-6     Document Type: Article
Times cited : (109)

References (15)
  • 1
    • 0033386382 scopus 로고    scopus 로고
    • Airline in-flight entertainment: The passengers' perspective
    • Alamdari, F., 1999. Airline in-flight entertainment: the passengers' perspective. Journal of Air Transport Management 5, 203-209.
    • (1999) Journal of Air Transport Management , vol.5 , pp. 203-209
    • Alamdari, F.1
  • 2
    • 85030947585 scopus 로고    scopus 로고
    • Air Transport Association
    • Air Transport Association, 2003. State of the Industry: 2002-2003, http://www.airlines.org.
    • (2003) State of the Industry: 2002-2003
  • 3
    • 0038794922 scopus 로고    scopus 로고
    • Country of origin, national loyalty and product choice: The case of international air travel
    • Bruning, E.R., 1997. Country of origin, national loyalty and product choice: the case of international air travel. International Marketing Review 14, 59-74.
    • (1997) International Marketing Review , vol.14 , pp. 59-74
    • Bruning, E.R.1
  • 4
    • 0037118182 scopus 로고    scopus 로고
    • A survey analysis of service quality for domestic airlines
    • Chang, Y., Yeh, C., 2002. A survey analysis of service quality for domestic airlines. European Journal of Operational Research 139, 166-177.
    • (2002) European Journal of Operational Research , vol.139 , pp. 166-177
    • Chang, Y.1    Yeh, C.2
  • 7
    • 0242348061 scopus 로고    scopus 로고
    • Competitive advantage through anticipation, innovation and relationships
    • Kandampully, J., Duddy, R., 1999. Competitive advantage through anticipation, innovation and relationships. Management Decision 37, 51-56.
    • (1999) Management Decision , vol.37 , pp. 51-56
    • Kandampully, J.1    Duddy, R.2
  • 8
    • 0003902676 scopus 로고    scopus 로고
    • 10th Edition. Prentice-Hall, Upper Saddle River
    • Kotler, P., 2000. Marketing Management, 10th Edition. Prentice-Hall, Upper Saddle River.
    • (2000) Marketing Management
    • Kotler, P.1
  • 9
    • 84993012693 scopus 로고    scopus 로고
    • Service quality in the US airline industry: Progress and problems
    • Rhoades, D.L., Blaise, W., Treudt, E., 1998. Service quality in the US airline industry: progress and problems. Managing Service Quality 8, 306-311.
    • (1998) Managing Service Quality , vol.8 , pp. 306-311
    • Rhoades, D.L.1    Blaise, W.2    Treudt, E.3
  • 10
    • 0031400525 scopus 로고    scopus 로고
    • The European airline industry: A banker's view
    • Smit, H., 1997. The European airline industry: a banker's view. Journal of Air Transport Management 3, 189-196.
    • (1997) Journal of Air Transport Management , vol.3 , pp. 189-196
    • Smit, H.1
  • 11
    • 84986146041 scopus 로고    scopus 로고
    • International service variants: Airline passenger expectations and perceptions of service quality
    • Sultan Jr., F., Simpson, M.C., 2000. International service variants: airline passenger expectations and perceptions of service quality. Journal of Services Marketing 14, 188-216.
    • (2000) Journal of Services Marketing , vol.14 , pp. 188-216
    • Sultan Jr., F.1    Simpson, M.C.2
  • 12
    • 85030946241 scopus 로고    scopus 로고
    • Tepe-Akfen-Vie Co., Ataturk Airport, Istanbul International Terminal Project Report, Istanbul
    • Tepe-Akfen-Vie Co., 2000. Beyond Construction, Ataturk Airport, Istanbul International Terminal Project Report, Istanbul.
    • (2000) Beyond Construction
  • 14
    • 0002138734 scopus 로고
    • Assessing service quality as an effective management tool: The case of the airline industry
    • Young, C., Cunningham, L., Moonkyu, L., 1994. Assessing service quality as an effective management tool: the case of the airline industry. Journal of Marketing Theory and Practice 2, 76-97.
    • (1994) Journal of Marketing Theory and Practice , vol.2 , pp. 76-97
    • Young, C.1    Cunningham, L.2    Moonkyu, L.3


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.