Assessing intelligence as learning within an industrial marketing group: A pilot study

Industrial Marketing Management

Volumn 32, Issue 7, 2003, Pages 615-620

  Dishman, Paul ^a   Pearson, Tim ^b  

^a BRIGHAM YOUNG UNIVERSITY   (United States)

^b GLAXOSMITHKLINE   (United Kingdom)

Author keywords

Competitive intelligence; Knowledge management; Market intelligence; Organizational learning

Indexed keywords

EID: 0042011485     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0019-8501(03)00030-0     Document Type: Article

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