Beyond market orientation: A conceptualization of market evolution

Journal of Interactive Marketing

Volumn 14, Issue 3, 2000, Pages 50-66

  Berthon, Pierre ^a   Holbrook, Morris B ^b   Hulbert, James M ^b  

^a UNIVERSITY OF BATH   (United Kingdom)

^b Och Spine at New York Presbyterian Hospitals   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0038804709     PISSN: 10949968     EISSN: None     Source Type: Journal    
DOI: 10.1002/1520-6653(200022)14:3<50::AID-DIR4>3.0.CO;2-L     Document Type: Article

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