Goal-Derived Categories: The Role of Personal and Situational Goals in Category Representations

Journal of Consumer Psychology

Volumn 10, Issue 3, 2001, Pages 147-157

  Ratneshwar, S ^b   Barsalou, Lawrence W ^c   Pechmann, Cornelia ^a   Moore, Melissa ^c  

^a UNIVERSITY OF CALIFORNIA   (United States)

^b UNIVERSITY OF CONNECTICUT   (United States)

^c NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0035644248     PISSN: 10577408     EISSN: None     Source Type: Journal    
DOI: 10.1207/153276601750132713     Document Type: Article

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