Price competition and advertising signals: Signaling by competing senders

Journal of Economics and Management Strategy

Volumn 10, Issue 4, 2001, Pages 621-662

  Hertzendorf, Mark N ^a   Overgaard, Per Baltzer ^b  

^a FEDERAL TRADE COMMISSION   (United States)

^b AARHUS UNIVERSITY   (Denmark)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0035623444     PISSN: 10586407     EISSN: None     Source Type: Journal    
DOI: 10.1162/105864001753356123     Document Type: Article

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