Sociocognitive dynamics in a Product market

Journal of Marketing

Volumn 63, Issue SUPPL., 1999, Pages 64-77

  Rosa, José Antonio ^b   Porac, Joseph F ^b   Runser Spanjol, Jelena ^a   Saxon, Michael S ^b  

^a UNIVERSITY OF ILLINOIS AT URBANA CHAMPAIGN   (United States)

^b NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0033459457     PISSN: 00222429     EISSN: None     Source Type: Journal    
DOI: 10.2307/1252102     Document Type: Article

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