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Volumn , Issue , 2010, Pages 73-85

Vision, values and international excellence: The 'products' that university mission statements sell to students

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Indexed keywords


EID: 85072345619     PISSN: None     EISSN: None     Source Type: Book    
DOI: None     Document Type: Chapter
Times cited : (51)

References (21)
  • 3
    • 79960338275 scopus 로고    scopus 로고
    • 'A framework for developing an effective mission statement'
    • Cochran, D., David, F. and Gibson, C. (2009) 'A framework for developing an effective mission statement', Journal of Business Strategies, 25(2): 27-39
    • (2009) Journal of Business Strategies , vol.25 , Issue.2 , pp. 27-39
    • Cochran, D.1    David, F.2    Gibson, C.3
  • 4
    • 21644432868 scopus 로고    scopus 로고
    • 'Neo-liberal discourse in the academy: the forestalling of (collective) resistance'
    • Davies, B. and Bendix Petersen, E. (2005) 'Neo-liberal discourse in the academy: the forestalling of (collective) resistance', Learning and Teaching in the Social Sciences, 2(2): 77-97
    • (2005) Learning and Teaching in the Social Sciences , vol.2 , Issue.2 , pp. 77-97
    • Davies, B.1    Bendix Petersen, E.2
  • 10
    • 84907213507 scopus 로고    scopus 로고
    • 'What sets you apart?'
    • (23 July). (accessed 2 August 2009)
    • Mighall, R. (2009) 'What sets you apart?' Times Higher Education Supplement (23 July). Available from http://www.timeshighereducation.co.uk/story.asp?sectioncode=26&storycode=407458 (accessed 2 August 2009)
    • (2009) Times Higher Education Supplement
    • Mighall, R.1
  • 11
    • 0037998483 scopus 로고    scopus 로고
    • 'From genericide to viral marketing: on 'brand''
    • Moore, R. (2003) 'From genericide to viral marketing: on 'brand'', Language and Communication, 23(3): 331-57
    • (2003) Language and Communication , vol.23 , Issue.3 , pp. 331-357
    • Moore, R.1
  • 12
    • 33646739723 scopus 로고    scopus 로고
    • 'Mission statements: a thematic analysis of rhetoric across institutional type'
    • Morphew, C. and Hartley, M. (2006) 'Mission statements: a thematic analysis of rhetoric across institutional type', The Journal of Higher Education, 77(3): 456-71
    • (2006) The Journal of Higher Education , vol.77 , Issue.3 , pp. 456-471
    • Morphew, C.1    Hartley, M.2
  • 14
    • 0001770677 scopus 로고
    • 'The company mission as a strategic goal'
    • (Spring)
    • Pearce, J. (1982) 'The company mission as a strategic goal', Sloan Management Review (Spring): 15-24
    • (1982) Sloan Management Review , pp. 15-24
    • Pearce, J.1
  • 15
    • 0000128070 scopus 로고
    • 'Corporate mission statements: the bottom line'
    • Pearce, J. and David, F. (1987) 'Corporate mission statements: the bottom line', Academy of Management Executive, 1(2): 109-16
    • (1987) Academy of Management Executive , vol.1 , Issue.2 , pp. 109-116
    • Pearce, J.1    David, F.2
  • 17
    • 77955341715 scopus 로고    scopus 로고
    • 'Space, place and the American university'
    • in J. Canaan and W. Shumar (eds). London: Routledge
    • Shumar, W. (2008) 'Space, place and the American university', in J. Canaan and W. Shumar (eds) Structure and Agency in the Neoliberal University. London: Routledge: pp. 67-83
    • (2008) Structure and Agency in the Neoliberal University , pp. 67-83
    • Shumar, W.1
  • 21
    • 40449138498 scopus 로고    scopus 로고
    • 'The mission statement: a corporate reporting tool with a past, present, and future'
    • Williams, L. (2008) 'The mission statement: a corporate reporting tool with a past, present, and future', Journal of Business Communication, 45(2): 94-119
    • (2008) Journal of Business Communication , vol.45 , Issue.2 , pp. 94-119
    • Williams, L.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.