Social marketing

The Marketing Book

Volumn , Issue , 2012, Pages 694-724

  MacFadyen, Lynn ^a   Stead, Martine ^a   Hastings, Gerard ^a  

^a UNIVERSITY OF STRATHCLYDE   (United Kingdom)

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EID: 85071749922     PISSN: None     EISSN: None     Source Type: Book    
DOI: None     Document Type: Chapter

References (130)

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