Developing internationalization capability through industry groups: The experience of a telecommunications joint action group

Journal of Strategic Marketing

Volumn 10, Issue 1, 2002, Pages 69-89

  Chetty, Sylvie ^a   Patterson, Andrea ^b  

^a MASSEY UNIVERSITY   (New Zealand)

^b VICTORIA UNIVERSITY OF WELLINGTON   (New Zealand)

Author keywords

Business networks; Hard networks; Internationalization; Network catalyst; Resource based view; Soft networks

Indexed keywords

EID: 85015823886     PISSN: 0965254X     EISSN: 14664488     Source Type: Journal    
DOI: 10.1080/09652540110100466     Document Type: Article

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