The selling orientation-customer orientation (S.O.C.O.) scale: A proposed short form

Journal of Personal Selling and Sales Management

Volumn 21, Issue 1-2, 2001, Pages 63-69

  Thomas, Raymond W ^a   Soutar, Geoffrey N ^b   Ryan, Maria M ^a  

^a CURTIN UNIVERSITY   (Australia)

^b UNIVERSITY OF WESTERN AUSTRALIA   (Australia)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 85009544197     PISSN: 08853134     EISSN: 15577813     Source Type: Journal    
DOI: 10.1080/08853134.2001.10754257     Document Type: Article

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