Positioning and branding your organisation

Journal of Product & Brand Management

Volumn 13, Issue 2, 2004, Pages 105-115

  Knox, Simon ^a  

^a CRANFIELD UNIVERSITY   (United Kingdom)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84993089609     PISSN: 10610421     EISSN: None     Source Type: Journal    
DOI: 10.1108/10610420410529735     Document Type: Review

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