The stakeholder concept and public relations: Tracking the parallel evolution of two literatures

Journal of Communication Management

Volumn 2, Issue 3, 1998, Pages 222-229

  de Bussy, Nigel ^a   Ewing, Michael ^a  

^a CURTIN UNIVERSITY   (Australia)

Author keywords

Interdisciplinary; Marketing; Public relations; Publics; Stakeholders

Indexed keywords

EID: 84993030080     PISSN: 1363254X     EISSN: None     Source Type: Journal    
DOI: 10.1108/eb023463     Document Type: Review

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