Relationship maintenance strategies on Fortune 500 company web sites

Journal of Communication Management

Volumn 10, Issue 1, 2006, Pages 27-43

  Ki, Eyun Jung ^a   Childers Hon, Linda ^a  

^a UNIVERSITY OF FLORIDA   (United States)

Author keywords

Communication management; Corporate communications; Internet; Public relations

Indexed keywords

EID: 84992963270     PISSN: 1363254X     EISSN: None     Source Type: Journal    
DOI: 10.1108/13632540610646355     Document Type: Article

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