Cross-national applicability of a perceived risk-value model

Journal of Product & Brand Management

Volumn 13, Issue 4, 2004, Pages 242-256

  Agarwal, Sanjeev ^a   Teas, R Kenneth ^a  

^a IOWA STATE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84992957711     PISSN: 10610421     EISSN: None     Source Type: Journal    
DOI: 10.1108/10610420410546952     Document Type: Article

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