Reframing obesity: a critical discourse analysis of the UK’s first social marketing campaign

Critical Policy Studies

Volumn 11, Issue 4, 2017, Pages 455-476

  Mulderrig, Jane ^a  

^a UNIVERSITY OF SHEFFIELD   (United Kingdom)

Author keywords

Critical discourse analysis; framing; intertextuality; nudge; obesity policy; recontextualization

Indexed keywords

EID: 84991461518     PISSN: 19460171     EISSN: 1946018X     Source Type: Journal    
DOI: 10.1080/19460171.2016.1191364     Document Type: Article

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