Breaking through: Implementing customer focus in enterprises

Breaking Through: Implementing Customer Focus in Enterprises

Volumn , Issue , 2004, Pages 1-209

  Vandermerwe, Sandra ^a  

^a IMPERIAL COLLEGE LONDON   (United Kingdom)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84991325582     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.1057/9780230514300     Document Type: Book

References (113)

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