The impact of price and extra product promotions on store preference

International Journal of Retail & Distribution Management

Volumn 28, Issue 2, 2000, Pages 83-92

  Smith, Michael F ^a   Sinha, Indrajit ^a  

^a TEMPLE UNIVERSITY   (United States)

Author keywords

Consumer behaviour; Pricing; Retailing; Sales promotion; Supermarkets

Indexed keywords

EID: 84986172547     PISSN: 09590552     EISSN: None     Source Type: Journal    
DOI: 10.1108/09590550010315269     Document Type: Article

References (13)

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