Marketing landscapes: The social context

Qualitative Market Research: An International Journal

Volumn 2, Issue 3, 1999, Pages 176-188

  Anderson, Alistair R ^a   Mcauley, Andrew ^b  

^a UNIVERSITY OF ABERDEEN   (United Kingdom)

^b UNIVERSITY OF STIRLING   (United Kingdom)

Author keywords

Entrepreneurs; Marketing theory; Qualitative techniques; Rural areas

Indexed keywords

EID: 84986134840     PISSN: 13522752     EISSN: None     Source Type: Journal    
DOI: 10.1108/13522759910291680     Document Type: Article

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