A disco(urse) inferno: The pitfalls of professionalism

Marketing Intelligence & Planning

Volumn 17, Issue 7, 1999, Pages 333-343

  Ellis, Nick ^a  

^a UNIVERSITY OF DERBY   (United Kingdom)

Author keywords

Marketing theory; Postmodernism; Professionalism

Indexed keywords

EID: 84986131151     PISSN: 02634503     EISSN: None     Source Type: Journal    
DOI: 10.1108/02634509910301151     Document Type: Article

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