Knowledge gaps between participants in a triadic relationship

International Journal of Bank Marketing

Volumn 18, Issue 6, 2000, Pages 287-293

  Horne, Suzanne ^a   Naudé, Pete ^b   Worthington, Steve ^c  

^a UNIVERSITY OF STIRLING   (United Kingdom)

^b UNIVERSITY OF BATH   (United Kingdom)

^c STAFFORDSHIRE UNIVERSITY   (United Kingdom)

Author keywords

Banks; Credit cards; Relationship marketing

Indexed keywords

EID: 84986083371     PISSN: 02652323     EISSN: None     Source Type: Journal    
DOI: 10.1108/02652320010358706     Document Type: Article

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