Pricing behaviour in the Scottish computer industry

Management Decision

Volumn 34, Issue 6, 1996, Pages 31-42

  Hornby, Windham B ^a   Macleod, Miles ^a  

^a ROBERT GORDON UNIVERSITY   (United Kingdom)

Author keywords

Computer industry; Pricing; Pricing strategy; Scotland

Indexed keywords

EID: 84986077035     PISSN: 00251747     EISSN: None     Source Type: Journal    
DOI: 10.1108/00251749610121461     Document Type: Article

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