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Volumn 31, Issue 7, 1993, Pages 46-55

Pricing Decision in Small Firms: Theory and Practice

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Indexed keywords


EID: 1642411341     PISSN: 00251747     EISSN: None     Source Type: Journal    
DOI: 10.1108/00251749310046765     Document Type: Article
Times cited : (27)

References (19)
  • 2
    • 84948221531 scopus 로고
    • Fact Sheet, London
    • The National Federation of Self Employed and Small Businesses Ltd, Fact Sheet, London, 1993.
    • (1993)
  • 4
    • 84948192782 scopus 로고
    • Heinemann Educational Books, London
    • Davies, J. and Hughes, S., Pricing in Practice, Heinemann Educational Books, London, 1975, pp. 69–70.
    • (1975) Pricing in Practice , pp. 69-70
    • Davies, J.1    Hughes, S.2
  • 8
    • 84944056896 scopus 로고
    • Pricing Strategies in Highly Competitive Markets
    • Bourdon, E., “Pricing Strategies in Highly Competitive Markets”, Management Decision, Vol. 30 No. 4, 1992, pp. 57–64.
    • (1992) Management Decision , vol.30 , Issue.4 , pp. 57-64
    • Bourdon, E.1
  • 9
    • 0345316772 scopus 로고
    • Marginal Policies of Excellently Managed Companies
    • March
    • Earley, J.S., “Marginal Policies of Excellently Managed Companies”, American Economic Review, Vol. 46, March 1956, pp. 44–70.
    • (1956) American Economic Review , vol.46 , pp. 44-70
    • Earley, J.S.1
  • 10
    • 84986069831 scopus 로고
    • Price Setting — Developing an Art, Not a Science
    • October
    • Churchill, P., “Price Setting — Developing an Art, Not a Science”, Accounting, Vol. 106 No. 1166, October 1990, pp. 146–7.
    • (1990) Accounting , vol.106 , Issue.1166 , pp. 146-147
    • Churchill, P.1
  • 12
    • 66949150239 scopus 로고
    • Price Theory and Business Behaviour
    • May
    • Hall, R.L. and Hitch, C.J., “Price Theory and Business Behaviour”, Oxford Economic Papers, No. 2, May 1939, pp. 13–45.
    • (1939) Oxford Economic Papers , Issue.2 , pp. 13-45
    • Hall, R.L.1    Hitch, C.J.2
  • 13
    • 0001671548 scopus 로고
    • The Determination of Selling Prices
    • July
    • Skinner, R.C., “The Determination of Selling Prices”, Journal of Industrial Economics, Vol. 18, July 1970, pp. 210–7.
    • (1970) Journal of Industrial Economics , vol.18 , pp. 210-217
    • Skinner, R.C.1
  • 17
    • 6344263348 scopus 로고
    • Small Firms: The Consultancy Barrier
    • May, London
    • Hankinson, A., “Small Firms: The Consultancy Barrier”, Management Accounting, Vol. 68 No. 5, May 1990, London, pp. 56–8.
    • (1990) Management Accounting , vol.68 , Issue.5 , pp. 56-58
    • Hankinson, A.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.