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Volumn 30, Issue 5, 2002, Pages 264-276

International retail franchising: A conceptual framework

Author keywords

Development; Franchising; Globalization; Retailing; Strategy

Indexed keywords


EID: 84986059642     PISSN: 09590552     EISSN: None     Source Type: Journal    
DOI: 10.1108/09590550210426426     Document Type: Article
Times cited : (56)

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