메뉴 건너뛰기




Volumn 10, Issue 3, 2001, Pages 1-20

An examination of students' perceptions of service quality in higher education

Author keywords

Educational service quality; Perceived service quality; Service quality dimensions; Servpref

Indexed keywords


EID: 84983796570     PISSN: 08841241     EISSN: 15407144     Source Type: Journal    
DOI: 10.1300/J050v10n03_01     Document Type: Article
Times cited : (24)

References (57)
  • 1
    • 0002480020 scopus 로고
    • High tech v. High touch: A case study of tqm implementation in higher education
    • Anderson, E. (1995), “High tech v. high touch: a case study of TQM implementation in higher education,”Managing Service Quality, Vol. 5 (2), 48-56.
    • (1995) Managing Service Quality , vol.5 , Issue.2 , pp. 48-56
    • Anderson, E.1
  • 2
    • 84951547127 scopus 로고
    • Developing an instrument to measure customer service quality in branch banking
    • Arkiran, N. K. (1994), “Developing an instrument to measure customer service quality in branch banking,”International Journal of Bank Marketing, Vol. 12(6), 10-18.
    • (1994) International Journal of Bank Marketing , vol.12 , Issue.6 , pp. 10-18
    • Arkiran, N.K.1
  • 4
    • 84945766768 scopus 로고
    • Managing service quality for improved competitive performance
    • Bell, D. R. and Shieff, D. S. E. (1990), “Managing service quality for improved competitive performance,”New Zealand Journal of Business,1-12.
    • (1990) New Zealand Journal of Business , pp. 1-12
    • Bell, D.R.1    Shieff, D.S.E.2
  • 5
    • 0001791226 scopus 로고
    • Service marketing is different
    • Berry, L. L. (1980), “Service marketing is different,”Harvard Business Review, Vol. 58, 158-165.
    • (1980) Harvard Business Review , vol.58 , pp. 158-165
    • Berry, L.L.1
  • 6
    • 0002866667 scopus 로고
    • Evaluating service encounters: The effects of physical surroundings and employees responses
    • Bitner, M. J. (1990), “Evaluating service encounters: The effects of physical surroundings and employees responses,”Journal ofMarketing, Vol. 54, 69-82.
    • (1990) Journal Ofmarketing , vol.54 , pp. 69-82
    • Bitner, M.J.1
  • 7
    • 0001051533 scopus 로고
    • A gap analysis of professional service quality
    • Brown, S. W. and Swartz, T. A. (1989), “A gap analysis of professional service quality,”Journal of Marketing, Vol. 53, 92-98.
    • (1989) Journal of Marketing , vol.53 , pp. 92-98
    • Brown, S.W.1    Swartz, T.A.2
  • 8
    • 0002596497 scopus 로고
    • Consumer perception of service quality: An assessment of the servqual dimensions
    • Carman, J. M. (1990), “Consumer perception of service quality: an assessment of the SERVQUAL dimensions,”Journal of Retailing, Vol. 66 (1), 33-55.
    • (1990) Journal of Retailing , vol.66 , Issue.1 , pp. 33-55
    • Carman, J.M.1
  • 9
    • 0018040238 scopus 로고
    • Where does the customer fit in a service operation?
    • (November-December)
    • Chase, Richard B. (1978), “Where Does the Customer Fit in a Service Operation?” Harvard Business Review, 56 (November-December), 137-142.
    • (1978) Harvard Business Review , vol.56 , pp. 137-142
    • Chase, R.B.1
  • 10
    • 0001878819 scopus 로고
    • A paradigm for developing better measures of marketing constructs
    • Churchill, G. A., Jr. (1979), “A paradigm for developing better measures of marketing constructs,”Journal of Marketing Research, Vol. 11, 254-60.
    • (1979) Journal of Marketing Research , vol.11 , pp. 254-260
    • Churchill, G.A.1
  • 12
    • 33845945922 scopus 로고
    • Coefficient alpha and the internal structure of tests
    • Cronbach, L. J. (1951), “Coefficient Alpha and the Internal Structure of Tests,”Psychometrika, Vol.16 (3), 297-333.
    • (1951) Psychometrika , vol.16 , Issue.3 , pp. 297-333
    • Cronbach, L.J.1
  • 14
    • 0002381637 scopus 로고
    • Measuring service quality: A reexamination and extension
    • Cronin, J. J. Jr and Taylor, S. A. (1992), “Measuring service quality: A reexamination and extension,”Journal ofMarketing, Vol. 56, 55-68.
    • (1992) Journal Ofmarketing , vol.56 , pp. 55-68
    • Cronin, J.J.1    Taylor, S.A.2
  • 15
    • 0007744069 scopus 로고
    • Servperf versus servqual: Reconciling performance-based and perceptions-minus-expectations measurement of service quality
    • Cronin, J. J. Jr and Taylor, S. A. (1994), “SERVPERF versus SERVQUAL: Reconciling performance-based and perceptions-minus-expectations measurement of service quality,”Journal of Marketing, Vol. 58, 125-131.
    • (1994) Journal of Marketing , vol.58 , pp. 125-131
    • Cronin, J.J.1    Taylor, S.A.2
  • 17
    • 34250681918 scopus 로고
    • Service quality in further education: An insight into management perceptions of service quality and those of the actual service provider
    • Donaldson, B. and Runciman, F. (1995), “Service Quality in Further Education: An insight into management perceptions of service quality and those of the actual service provider,”Journal of Marketing Management, Vol. 11, 243-256.
    • (1995) Journal of Marketing Management , vol.11 , pp. 243-256
    • Donaldson, B.1    Runciman, F.2
  • 18
    • 0030489314 scopus 로고    scopus 로고
    • The impact of service quality and service characteristics on customer retention: Small businesses and their banks in the uk
    • Ennew, C. T. and Binks, M. R. (1996), “The impact of service quality and service characteristics on customer retention: Small businesses and their banks in the UK,”British Journal of Management. Vol. 7, 219-230.
    • (1996) British Journal of Management , vol.7 , pp. 219-230
    • Ennew, C.T.1    Binks, M.R.2
  • 19
    • 0002722082 scopus 로고
    • Quality on the line
    • Garvin, D. A. (1983), “Quality on the line,”Harvard Business Review, Vol. 61, 65-73.
    • (1983) Harvard Business Review , vol.61 , pp. 65-73
    • Garvin, D.A.1
  • 23
    • 0023399146 scopus 로고
    • The new marketing: Developing long term interactive relationships
    • Gummesson, E. (1987), “The New Marketing: Developing Long Term Interactive Relationships,”Long Range Planning,20(4):10-20.
    • (1987) Long Range Planning , vol.20 , Issue.4 , pp. 10-20
    • Gummesson, E.1
  • 24
    • 0009339387 scopus 로고
    • Gap analysis of college student satisfaction as a measure of professional service quality
    • Hampton, G. M. (1993), “Gap analysis of college student satisfaction as a measure of professional service quality,”Journal of Professional Services Marketing, Vol. 9 (1), 115-128.
    • (1993) Journal of Professional Services Marketing , vol.9 , Issue.1 , pp. 115-128
    • Hampton, G.M.1
  • 26
    • 79551623857 scopus 로고
    • Making the grade: Tertiary education joins the real world
    • Levy, D. and Edlin, B. (1995), “Making the Grade: Tertiary education joins the real world,”Management. Vol. 42 (6), 44-51.
    • (1995) Management , vol.42 , Issue.6 , pp. 44-51
    • Levy, D.1    Edlin, B.2
  • 27
    • 0002531011 scopus 로고
    • Quality in the service sector
    • Lewis, B. R. (1989), “Quality in the service sector,”The Journal of Bank Marketing, Vol. 7(5), 4-12.
    • (1989) The Journal of Bank Marketing , vol.7 , Issue.5 , pp. 4-12
    • Lewis, B.R.1
  • 28
    • 0003711260 scopus 로고
    • Englewood Cliffs, NJ: Pren-tice-Hall
    • Lovelock, C. H. (2nd eds.). (1991), Service Marketing, Englewood Cliffs, NJ: Pren-tice-Hall.
    • (1991) Service Marketing
    • Lovelock, C.H.1
  • 29
    • 0001560803 scopus 로고
    • Service quality: The front-stage versus the back-stage perspective
    • Mangold, W. D. and Babakus, E. (1991), “Service quality: The front-stage versus the back-stage perspective,”Journal of Services Marketing, Vol. 5, 59-70.
    • (1991) Journal of Services Marketing , vol.5 , pp. 59-70
    • Mangold, W.D.1    Babakus, E.2
  • 31
    • 0001734410 scopus 로고    scopus 로고
    • The dimensions of service quality: The original european perspective revisited
    • Mels, G., Boshoff, C. and Nel, D (1997), “The dimensions of service quality: The original European perspective revisited,”The Service Industries Journal, Vol. 17 (1), 177-189.
    • (1997) The Service Industries Journal , vol.17 , Issue.1 , pp. 177-189
    • Mels, G.1    Boshoff, C.2    Nel, D.3
  • 32
    • 85023473768 scopus 로고    scopus 로고
    • Faculty of education
    • New Zealand
    • New Zealand Annual Review of Education (1996), Faculty of Education. Victoria University of Wellington, New Zealand.
    • (1996) Victoria University of Wellington
  • 33
    • 0003528130 scopus 로고
    • 2nd ed., New York: McGraw-Hill Book Company
    • Nunnally, J. C. (1978), Psychometric Theory,2nd ed., New York: McGraw-Hill Book Company.
    • (1978) Psychometric Theory
    • Nunnally, J.C.1
  • 34
    • 0001899030 scopus 로고
    • A conceptual model of service quality and service satisfaction: Compatible goals, different concepts
    • T. A. Swartz, D. E. Bowen and S. W. Brown
    • Oliver, R. L. (1993), “A conceptual model of service quality and service satisfaction: Compatible goals, different concepts,” In T. A. Swartz, D. E. Bowen and S. W. Brown (Eds). Advances in Services Marketing and Management: Research and Practice. Vol. 2, 65-85.
    • (1993) Advances in Services Marketing and Management: Research and Practice , vol.2 , pp. 65-85
    • Oliver, R.L.1
  • 35
    • 0002408510 scopus 로고
    • A conceptual model of service quality and its implications for future research
    • Parasuraman, A., Zeithaml, V. and Berry, L. L. (1985), “A conceptual model of service quality and its implications for future research,”Journal of Marketing, Vol. 49, 41-50.
    • (1985) Journal of Marketing , vol.49 , pp. 41-50
    • Parasuraman, A.1    Zeithaml, V.2    Berry, L.L.3
  • 36
    • 0001312089 scopus 로고
    • Servqual: A multipleitem scale for measuring consumer perceptions of service quality
    • Parasuraman, A., Zeithaml, V. and Berry, L. L. (1988), “SERVQUAL: A MultipleItem scale for measuring consumer perceptions of service quality,”Journal of Retailing, Vol. 64, 12-40.
    • (1988) Journal of Retailing , vol.64 , pp. 12-40
    • Parasuraman, A.1    Zeithaml, V.2    Berry, L.L.3
  • 38
    • 0000379986 scopus 로고    scopus 로고
    • Measuring information systems service quality: Concerns for a complete canvas
    • Pitt, L. F., Watson, R. T. and Kavan, C. B. (1997), “Measuring information systems service quality: Concerns for a complete canvas,”MIS Quarterly,21(2): 209-222.
    • (1997) MIS Quarterly , vol.21 , Issue.2 , pp. 209-222
    • Pitt, L.F.1    Watson, R.T.2    Kavan, C.B.3
  • 39
    • 0005409955 scopus 로고
    • The hidden advantages of customer retention
    • Reichheld, F. F. and Kenny, D. W. (1990), “The hidden advantages of customer retention,”Journal of Retail Banking, Vol. 12 (4).
    • (1990) Journal of Retail Banking , vol.12 , Issue.4
    • Reichheld, F.F.1    Kenny, D.W.2
  • 41
    • 0002462935 scopus 로고
    • Servqual as a measuring instrument for service provider gaps in business schools
    • Rigotti, S. and Pitt, L. (1992), “SERVQUAL as a measuring instrument for service provider gaps in business schools,”Management Research News, Vol. 15(3), 9-15.
    • (1992) Management Research News , vol.15 , Issue.3 , pp. 9-15
    • Rigotti, S.1    Pitt, L.2
  • 42
    • 0002345345 scopus 로고
    • Service quality: Insights and managerial implications from the frontier
    • Rust, R. T. and Oliver, R. L, London: Sage Publication
    • Rust, R. T. and Oliver, R. L. (1994), “Service quality: Insights and managerial implications from the frontier,” In Rust, R. T. and Oliver, R. L. (Eds). Service Quality: New Directions in Theory and Practice.London: Sage Publication, 1-19.
    • (1994) Service Quality: New Directions in Theory and Practice , pp. 1-19
    • Rust, R.T.1    Oliver, R.L.2
  • 43
    • 39149097400 scopus 로고
    • Customer satisfaction, customer retention and market share
    • Rust, R. T and Zahorik, A. J. (1993), “Customer satisfaction, customer retention and market share,”Journal of Retailing, Vol. 69, 193-215.
    • (1993) Journal of Retailing , vol.69 , pp. 193-215
    • Rust, R.T.1    Zahorik, A.J.2
  • 44
    • 84986117897 scopus 로고
    • Understanding professional service expectations: Do we know what our students expect in a quality education?
    • Shank, M. D., Walker, M. and Heyes, T. (1995), “Understanding professional service expectations: Do we know what our students expect in a quality education?”Journal of Professional Services Marketing, Vol. 13 (1), 71-89.
    • (1995) Journal of Professional Services Marketing , vol.13 , Issue.1 , pp. 71-89
    • Shank, M.D.1    Walker, M.2    Heyes, T.3
  • 45
    • 0002705824 scopus 로고
    • Breaking free from product marketing
    • Shostack, G. L. (1977), “Breaking free from product marketing,”Journal ofMarket-ing, Vol. 41, 73-80.
    • (1977) Journal Ofmarket-Ing , vol.41 , pp. 73-80
    • Shostack, G.L.1
  • 47
    • 84983780656 scopus 로고    scopus 로고
    • Measuring service quality in a tertiary institution
    • Soutar, G. and McNeil, M. (1996), “Measuring service quality in a tertiary institution,”Journal of Educational Administration, Vol. 34 (1), 72-82.
    • (1996) Journal of Educational Administration , vol.34 , Issue.1 , pp. 72-82
    • Soutar, G.1    McNeil, M.2
  • 48
    • 22044444091 scopus 로고
    • Marketing a public university to international students
    • Steward, K. and Felicetti, L. (1991), “Marketing a public university to international students,”Journal of Professional Services Marketing, Vol. 7 (1), 67-74.
    • (1991) Journal of Professional Services Marketing , vol.7 , Issue.1 , pp. 67-74
    • Steward, K.1    Felicetti, L.2
  • 49
    • 85043720973 scopus 로고    scopus 로고
    • An assessment of the service quality provided to foreign students at us business schools
    • Tomkovick, C., Al-khatib, J., Badadwaj, B. and Jones, S. I. (1996), “An assessment of the service quality provided to foreign students at US business schools,”Journal ofEducation for Business, 130-135.
    • (1996) Journal Ofeducation for Business , pp. 130-135
    • Tomkovick, C.1    Al-Khatib, J.2    Badadwaj, B.3    Jones, S.I.4
  • 51
    • 0000379989 scopus 로고    scopus 로고
    • Measuring information systems service quality: Concerns on the use of the servqual questionnaire
    • Van Dyke, Thomas P., Leon A. Kappelman and Victor R. Prybutok (1997), “Measuring Information Systems Service Quality: Concerns on the Use of the SERVQUAL Questionnaire,”MIS Quarterly, June, 195-208.
    • (1997) MIS Quarterly
    • VanDyke, V.1    Thomas, P.2    Kappelman, L.A.3    Prybutok, V.R.4
  • 52
    • 84954995128 scopus 로고
    • Should consumers be segmented on the basis of their service quality expectations?
    • Webster, C. (1989), “Should consumers be segmented on the basis of their service quality expectations?”Journal of Consumer Research, Vol. 3, 35-53.
    • (1989) Journal of Consumer Research , vol.3 , pp. 35-53
    • Webster, C.1
  • 53
    • 85023505098 scopus 로고
    • Understanding the educational experiences and perceptions of full-fee paying students,” presentation paper, Australia
    • Williams, L. and Imrie, B. (1995), “The university service encounter: Understanding the educational experiences and perceptions of full-fee paying students,” presentation paper, Australia.
    • (1995) “The University Service Encounter
    • Williams, L.1    Imrie, B.2
  • 54
    • 0002840875 scopus 로고
    • Communication and control processes in the delivery of service quality
    • Zeithaml, V., Berry, L. and Parasuraman, A. (1985), “Communication and control processes in the delivery of service quality,”Journal of Marketing, Vol. 52, 35-48.
    • (1985) Journal of Marketing , vol.52 , pp. 35-48
    • Zeithaml, V.1    Berry, L.2    Parasuraman, A.3
  • 55
    • 0002667763 scopus 로고
    • Consumer perceptions of price, quality and value: A means-end model and synthesis of evidence
    • Zeithaml, V. A. (1988), “Consumer perceptions of price, quality and value: A means-end model and synthesis of evidence,”Journal ofMarketing, Vol. 52, 2-22.
    • (1988) Journal Ofmarketing , vol.52 , pp. 2-22
    • Zeithaml, V.A.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.