When Treatments are Tweets: A Network Mobilization Experiment over Twitter

Political Behavior

Volumn 38, Issue 1, 2016, Pages 105-128

  Coppock, Alexander ^a   Guess, Andrew ^a   Ternovski, John ^b  

^a Howard Hughes Medical Institute   (United States)

^b UNIVERSITY OF OXFORD   (United Kingdom)

Author keywords

Field experiments; Networks; Political participation

Indexed keywords

EID: 84958666908     PISSN: 01909320     EISSN: None     Source Type: Journal    
DOI: 10.1007/s11109-015-9308-6     Document Type: Article

References (36)

1. Aaker, J., & Akutsu, S. (2009). Why do people give?. The role of identity in giving: Stanford University Graduate School of Business Research Paper.
2. Barr, D., & Drury, J. (2009). Activist identity as a motivational resource: Dynamics of (dis)empowerment at the G8 direct actions, Gleneagles, 2005. Social Movement Studies, 8(3), 243–260.
3. Benkler, Y. (2006). The wealth of networks: How social production transforms markets and freedom. New Haven, CT: Yale University Press.
4. Bennett, W. L., & Segerberg, A. (2012). The logic of connective action: Digital media and the personalization of contentious politics. Information, Communication & Society, 15(5), 739–768.
5. Bimber, B., Flanagin, A. J., & Stohl, C. (2005). Reconceptualizing collective action in the contemporary media environment. Communication Theory, 15(4), 365–388.
6. Bowers, J., Fredrickson, M. M., & Panagopoulos, C. (2013). Reasoning about interference between units: A general framework. Political Analysis, 21(1), 97–124.
7. Bryan, CJ., Walton, GM., Rogers, T., Dweck, CS. (2011). Motivating voter turnout by invoking the sel. In Proceedings of the National Academy of Sciences (vol 108(31), pp. 12,653–12,656).
8. Converse, P. E. (1964). The nature of belief systems in mass publics. In D. E. Apter (Ed.), Ideology and Discontent. Ann Arbor: University of Michigan Press.
9. Coppock, A. (2014). Information spillovers: Another look at experimental estimates of legislator responsiveness. Journal of Experimental Political Science, 1(02), 159–169.
10. Drury, J., Cocking, C., Beale, J., Hanson, C., & Rapley, F. (2005). The phenomenology of empowerment in collective action. British Journal of Social Psychology, 44(3), 309–328.
11. Farrell, H. (2012). The consequences of the internet for politics. Annual Review of Political Science, 15, 35–52.
12. Fowler, J. H., Heaney, M. T., Nickerson, D. W., Padgett, J. F., & Sinclair, B. (2011). Causality in political networks. American Politics Research, 39(2), 437–480.
13. Gaby, S., & Caren, N. (2012). Occupy online: How cute old men and malcolm X recruited 400,000 US users to OWS on Facebook. Social Movement Studies, 11, 367–374.
14. Gerber, A. S., & Green, D. P. (2000). The effects of personal canvassing, telephone calls, and direct mail on voter turnout: A field experiment. American Political Science Review, 94, 653–663.
15. Gerber, A. S., & Green, D. P. (2012). Field Experiments: Design, Analysis, and Interpretation. New York: W. W. Norton.
16. Gladwell, M. (2010). Small change: Why the revolution will not be tweeted. The New Yorker.
17. Gong, S., Zhang, J., Zhao, P., Jiang, X. (2014). Tweets and sales. Retrived from SSRN Working Paper.
18. Karpf, D. (2010). Online political mobilization from the advocacy group’s perspective: Looking beyond clicktivism. Policy & Internet, 2(4), 7–41.
19. Kobayashi, T., Ichifuji, Y. (2014). Tweets that matter: Evidence from a randomized field experiment in Japan. In Annual Meeting of the Southern Political Science Association.
20. Krueger, B. S. (2006). A comparison of conventional and internet political mobilization. American Politics Research, 34(6), 759–776.
21. Lupia, A., & Sin, G. (2003). Which public goods are endangered?: How evolving communication technologies affect the logic of collective action. Public Choice, 117(3–4), 315–331.
22. Marwick, A. E. (2011). I tweet honestly, I tweet passionately: Twitter users, context collapse, and the imagined audience. New Media & Society, 13(1), 114–133.
23. McPherson, M., Smith-Lovin, L., & Cook, J. M. (2001). Birds of a feather: Homophily in social networks. Annual Review of Sociology, 27, 415–444.
24. Morozov, E. (2009). Iran: Downside to the ‘Twitter revolution’. Dissent.
25. Nickerson, D. W. (2007). The ineffectiveness of e-vites to democracy: Field experiments testing the role of e-mail on voter turnout. Social Science Computer Review, 25(4), 494–503.
26. Obar, J., Zube, P., & Lampe, C. (2012). Advocacy 2.0: An analysis of how advocacy groups in the United States perceive and use social media as tools for facilitating civic engagement and collective action. Journal of Information Policy, 2, 1–25.
27. Olson, M. (1965). The logic of collective action. Cambridge: Harvard University Press.
28. Porter, S. R., & Whitcomb, M. E. (2003). The impact of contact type on web survey response rates. Public Opinion Quarterly, 63, 579–588.
29. Rosenstone, S., & Hansen, J. M. (1993). Mobilization, Participation and Democracy in America. New York: MacMillan Publishing.
30. Shirky, C. (2008). Here Comes Everybody: The Power of Organizing Without Organizations. New York: Penguin Group.
31. Shulman, S. W. (2009). The case against mass e-mails: Perverse incentives and low quality public participation in US federal rulemaking. Policy & Internet, 1(1), 23–53.
32. Sinclair, B., McConnell, M., & Green, D. P. (2012). Detecting spillover effects: Design and analysis of multilevel experiments. American Journal of Political Science, 56(4), 1055–1069.
33. Taylor, S.J., Muchnik, L., Aral, S. (2014). Identity and opinion: A randomized experiment. Retrieved from SSRN.
34. Teresi, H., Michelson, M. (2014). Wired to mobilize: The effect of social networking messages on voter turnout. The Social Science Journal. doi:10.1016/j.soscij.2014.09.004.
35. Verba, S., Schlozman, K. L., & Brady, H. E. (1995). Voice and Equality: Civic Voluntarism in American Politics. Cambridge: Harvard University Press.
36. Verplanken, B., & Holland, R. W. (2002). Motivated decision making: Effects of activation and self-centrality of values on choices and behavior. Journal of Personality and Social Psychology, 82(3), 434.