A cognitive mapping approach to business models: Representing causal structures and mechanisms

Advances in Strategic Management

Volumn 33, Issue , 2015, Pages 207-239

  Furnari, Santi ^a  

^a CITY UNIVERSITY   (United Kingdom)

Author keywords

Business model; Causal reasoning; Cognitive map; Strategic cognition

Indexed keywords

EID: 84945919888     PISSN: 07423322     EISSN: None     Source Type: Book Series    
DOI: 10.1108/S0742-332220150000033025     Document Type: Article

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