Theory of alliances: Partnership and partner characteristics

Nonprofit and Business Sector Collaboration: Social Enterprises, Cause-Related Marketing, Sponsorships, and other Corporate-Nonprofit Dealings

Volumn , Issue , 2013, Pages 41-58

  Iyer, Easwar ^a  

^a UNIVERSITY OF MASSACHUSETTS   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84917279873     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.4324/9780203049587     Document Type: Chapter

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