Informational utility as determinant of media choices

Media Choice: A Theoretical and Empirical Overview

Volumn , Issue , 2009, Pages 149-166

  Hastall, Matthias R ^a  

^a UNIVERSITY OF ERFURT   (Germany)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84917252490     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.4324/9780203938652     Document Type: Chapter

References (71)

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