British airways: Customer enabled interactivity

eTourism Case Studies: Management and Marketing Issues

Volumn , Issue , 2011, Pages 269-281

  Zoge, Marianna ^a   Buhalis, Dimitrios ^a,b,c  

^a BOURNEMOUTH UNIVERSITY   (United Kingdom)

^b International Centre for Tourism and Hospitality Research ^*  (France)

^c UNIVERSITY OF AVEIRO   (Portugal)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84905621937     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.4324/9780080942865     Document Type: Chapter

References (14)

1. BA Annual Report & Accounts (2003/2004). 1-72. Retrieved from http://www.media.corporate-ir.net/media_files/irol/69/69499/ downloads/Report_and_Accounts_2003-2004.pdf.
2. BA Annual Report & Accounts (2005/2006). 1-114. Retrieved from http://www.media.corporate-ir.net/media_files/irol/69/69499/ Report_2006.pdf.
3. BA Financial Results UBS (Q2004/2005). Retrieved from http://www.media.corporate-ir.net/media_files/irol/69/69499/ AnnualReportandAccounts2004-2005.pdf.
4. BA Investor Relations (2005). Corporate Profile. Retrieved from http:// www.bashares.com/phoenix.zhtml?c=69499& p= irol-homeprofile.
5. BA Press Office. Radical Shake-Up for European Fares. Retrieved 20 April 2006 from http://bapress.custhelp.com/cgi-bin/ bapress.cfg/php/enduser/std_adp.php?p_sid= & p%20_Iva= & p_faqid=7212.
6. Buhalis, D. (2004). eAirlines: Strategic and tactical use of ICTs in the airline industry. Information and Management, 41, 805-825.
7. Buhalis, D., & Licata, M. C. (2002). The future eTourism intermediaries. Tourism Management, 23, 207-220.
8. Eddington, R. (2004). British Airways, 2nd Quarter & Interim Results, 2004/05, 8 November 2004 presentation to shareholders.
9. Jarach, O. (2002). The digitalisation of market relationships in the airline industry: The impact and prospects of eBusiness. Journal of Air Transport Management, 8 (2), 115-120.
10. O'Toole, K. (2003). ICT trends survey. Airline Business, August, 40-47.
11. Parks-Smith, S. (2004). British Airways-Customer Enabled BA. Presentation Europe Travel Distribution Summit, Eye for Travel, London.
12. Porter, M. (2001). Strategy and the Internet. Harvard Business Review, 103D (March), 63-78.
13. Shona, Z., Chenc, F., & Chang, Y. (2003). Airline e-commerce: The revolution in ticketing channels. Journal of Air Transport Management, 9 (5), 325-331.
14. Company's website: http://www.ba.com.