Assessing the role of nationalistic feelings in consumers’ willingness to take action against foreign products: An exploratory study in Brazil

Latin American Business Review

Volumn 4, Issue 2, 2004, Pages 21-35

  Carvalho, Sergio W ^a  

^a CITY UNIVERSITY OF NEW YORK   (United States)

Author keywords

Boycott of foreign products; Consumer behavior; Nationalism; Nationalistic feelings

Indexed keywords

EID: 84886310720     PISSN: 10978526     EISSN: 15286932     Source Type: Journal    
DOI: 10.1300/J140v04n02_02     Document Type: Article

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