Ethics: Corporate Social Responsibility, Power and Strategic Communication

The Handbook of Communication and Corporate Social Responsibility

Volumn , Issue , 2011, Pages 167-187

  L'Etang, Jacquie ^a   Lugo Ocando, Jairo ^a   Ahmad, Zeti Azreen ^b  

^a UNIVERSITY OF STIRLING   (United Kingdom)

^b INTERNATIONAL ISLAMIC UNIVERSITY MALAYSIA   (Malaysia)

Author keywords

Corporate social responsibility (CSR) communication in action; CSR and public relations, ethical challenges; CSR within framework of deontological ethics; CSR, ethics, and power, latin american perspective; Ethical analysis of CSR, responsibility, obligation, philanthropy, rights; Ethics, CSR power and strategic communication; Friedman's conflated philosophical and psychological egoism; Historical, political and sociocultural factors in designing CSR programs; Shell de Venezuela and Fundacion de Servicios para el Agricultor (FUSAGRI)

Indexed keywords

EID: 84886015838     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.1002/9781118083246.ch9     Document Type: Chapter

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