Price dispersion and loss-leader pricing: Evidence from the online book industry

Management Science

Volumn 59, Issue 6, 2013, Pages 1290-1308

  Li, Xinxin ^a   Gu, Bin ^b   Liu, Hongju ^a  

^a UNIVERSITY OF CONNECTICUT   (United States)

^b ARIZONA STATE UNIVERSITY   (United States)

Author keywords

Competitive pricing; Cross selling capability; Loss leader strategy; Price dispersion

Indexed keywords

BOOK INDUSTRY; COMPETITIVE PRICING; CROSS-SELLING; LOSS-LEADER STRATEGY; PRICE DISPERSION; PRICING STRATEGY; PRODUCT DEMAND; THEORETICAL MODELS;

COSTS; DISPERSIONS;

SALES;

EID: 84878999582     PISSN: 00251909     EISSN: 15265501     Source Type: Journal    
DOI: 10.1287/mnsc.1120.1642     Document Type: Article

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