-
1
-
-
84890558199
-
Green Industrial Cluster as a Solution for Ending to Environmental Crisis
-
Moniri Seyed Mahdi, 2011; Green Industrial Cluster as a Solution for Ending to Environmental Crisis, Journal of Advances in Environmental Biology, 5(13)
-
(2011)
Journal of Advances In Environmental Biology
, vol.5
, Issue.13
-
-
Mahdi Moniri, S.1
-
3
-
-
84877049181
-
Green marketing
-
17th year, No 173
-
Doaee Habiballah, Fathi Ali, and Sheikhian Alikazem; 2006, "Green marketing", Tadbir journal, 17th year, No 173.
-
(2006)
Tadbir Journal
-
-
Habiballah, D.1
Ali, F.2
Alikazem, S.3
-
6
-
-
79952511070
-
Social responsibility of managers and business institutions
-
Amini Fazlallah; 2000, "Social responsibility of managers and business institutions" Tadbir journal, No 105, PP 22-27.
-
(2000)
Tadbir Journal
, Issue.105
, pp. 22-27
-
-
Fazlallah, A.1
-
7
-
-
40949154323
-
Marketing and sustainability
-
Hillier, D. Jones, P. Clarke-Hill, C and Comfort, D, Marketing and sustainability, Marketing Intelligence & Planning 26/2 (2008), pp. 123-130.
-
(2008)
Marketing Intelligence & Planning
, vol.26
, Issue.2
, pp. 123-130
-
-
Hillier, D.1
Jones, P.2
Clarke-Hill, C.3
Comfort, D.4
-
8
-
-
84952241601
-
A Content Analysis of Environmental Advertising Claims: A Matrix Method Approach
-
Carlson, L, Grove, S. J. and Kangum, N. (1993) A Content Analysis of Environmental Advertising Claims: A Matrix Method Approach, Journal of Advertising, 22(3), pp27-39.
-
(1993)
Journal of Advertising
, vol.22
, Issue.3
, pp. 27-39
-
-
Carlson, L.1
Grove, S.J.2
Kangum, N.3
-
9
-
-
84887394931
-
Environmental Management: The Relationship between Pressure Groups and Industry - a Radical Redesign
-
Koechlin, D. and Muller, k. (eds), Pitman, London
-
Mulhall, D. (1999) Environmental Management: The Relationship between Pressure Groups and Industry - a Radical Redesign, in Koechlin, D. and Muller, k. (eds), Green business opportunity. Pitman, London.
-
(1999)
Green Business Opportunity
-
-
Mulhall, D.1
-
10
-
-
84986125751
-
Consumer Want and Consumer Welfare, In Allen, Marketing Theory and Application
-
Mulhern, F. J. (1992) Consumer want and consumer welfare, in Allen, marketing theory and application, Proceeding of the 1992 AMA winter educator's conference, pp. 407-412.
-
(1992)
Proceeding of the 1992 AMA Winter Educator's Conference
, pp. 407-412
-
-
Mulhern, F.J.1
-
15
-
-
0001680288
-
Stakeholders in green product development process
-
Polonsky, M. and Ottman, J. (1998) stakeholders in green product development process, Journal Of Marketing Management, 14, pp. 533-557.
-
(1998)
Journal of Marketing Management
, vol.14
, pp. 533-557
-
-
Polonsky, M.1
Ottman, J.2
-
16
-
-
35548962298
-
Re-evaluating green marketing strategy: A stakeholder perspective
-
Camino, Jaime Rivera, (2007), Re-evaluating green marketing strategy: A stakeholder perspective, European journal of marketing, vol. 41, no. 11/12, pp 1328-1358.
-
(2007)
European Journal of Marketing
, vol.41
, Issue.11-12
, pp. 1328-1358
-
-
Camino Jaime, R.1
-
17
-
-
46249094750
-
Trust and knowledge sharing in green supply chains
-
Chang. Jao-Hong, Yeh Chung-Hsing and Tu. Chia-Wen, (2008), Trust and knowledge sharing in green supply chains, supply chain management: An international journal, 13/4, pp 283-295.
-
(2008)
Supply Chain Management: An International Journal
, vol.13
, Issue.4
, pp. 283-295
-
-
Jao-Hong, C.1
Chung-Hsing, Y.2
Chia-Wen, T.3
-
18
-
-
68549135011
-
Green segmentation: An application to the Portuguese consumer market
-
Paco. Arminda and Raposo Mario, (2009), Green segmentation: An application to the Portuguese consumer market, Marketing intelligence & planning, vol. 27, no. 3, pp 364-379.
-
(2009)
Marketing Intelligence & Planning
, vol.27
, Issue.3
, pp. 364-379
-
-
Arminda, P.1
Mario, R.2
-
19
-
-
5644268045
-
Going green in the service sector social responsibility issues, implications and implementation
-
Grove, Stephen J. Fisk, Raymond P. Pickett, Gregory M and Kangun Norman, (1996), Going green in the service sector social responsibility issues, implications and implementation, European journal of marketing, vol. 30, no. 5, pp 56-66.
-
(1996)
European Journal of Marketing
, vol.30
, Issue.5
, pp. 56-66
-
-
Grove1
Stephen, J.F.2
Pickett, R.P.3
Gregory, M.4
Norman, K.5
-
20
-
-
70350328457
-
To buy or not to buy? A social dilemma perspective on green buying
-
Gupta. Shruti and Ogden, Denise T, (2009), To buy or not to buy? A social dilemma perspective on green buying, Journal of consumer marketing, 26/6, pp 376-391.
-
(2009)
Journal of Consumer Marketing
, vol.26
, Issue.6
, pp. 376-391
-
-
Shruti, G.1
Ogden Denise, T.2
-
21
-
-
25844450988
-
International green marketing a comparative study of british and Romanian firms
-
Gurau, Calin and Ranchhod, Ashok, (2005), International green marketing a comparative study of british and Romanian firms, International marketing review, vol. 22, no. 5, pp 547-561.
-
(2005)
International Marketing Review
, vol.22
, Issue.5
, pp. 547-561
-
-
Gurau, C.1
Ranchhod, A.2
-
22
-
-
70350734514
-
Implementation of strategic green orientation in supply chain
-
Hong, Paul. Kwon, He-Boong and Jungbae Roh, James, (2009) Implementation of strategic green orientation in supply chain. An empirical study of manufacturing firms, European journal of innovation management, vol. 12, no. 4, pp 512-532.
-
(2009)
An Empirical Study of Manufacturing Firms, European Journal of Innovation Management
, vol.12
, Issue.4
, pp. 512-532
-
-
Hong Paul, K.1
He-Boong2
Roh, J.3
James4
-
23
-
-
53749096542
-
Opportunities for green marketing: Young consumers
-
Lee, Kaman, (2008), Opportunities for green marketing: young consumers, Marketing intelligence & planning, vol. 26, no. 6, pp 573-586.
-
(2008)
Marketing Intelligence & Planning
, vol.26
, Issue.6
, pp. 573-586
-
-
Lee, K.1
-
24
-
-
70349611289
-
Gender differences in Hong Kong adolescent consumers green purchasing behavior
-
Lee, Kaman. (2009), Gender differences in Hong Kong adolescent consumers green purchasing behavior, Journal of consumer marketing, 26/2, pp 87-96.
-
(2009)
Journal of Consumer Marketing
, vol.26
, Issue.2
, pp. 87-96
-
-
Lee, K.1
-
25
-
-
0034311440
-
An analysis of the wealth effects of green marketing strategies
-
Mathur, Lynette Knowles and Mathur, Ike (2000), An analysis of the wealth effects of green marketing strategies, Journal of business research, 50, pp 193-200.
-
(2000)
Journal of Business Research
, vol.50
, pp. 193-200
-
-
Mathur Lynette, K.1
Mathur, I.2
-
26
-
-
26644439923
-
Green marketing: Legend, myth, farce or prophesy?
-
Peattie, Ken and Crane, Andrew, (2005), Green marketing: legend, myth, farce or prophesy?, Qualitative market research: an international journal, vol. 8, no. 4, pp 357-370.
-
(2005)
Qualitative Market Research: An International Journal
, vol.8
, Issue.4
, pp. 357-370
-
-
Peattie, K.1
Crane, A.2
-
28
-
-
33845205126
-
Beyond ecolabels: What green marketing can learn from conventional marketing
-
Rex, Emma and Baumann, Henrikke, (2007), Beyond ecolabels: What green marketing can learn from conventional marketing, Journal of cleaner production, 15, pp 567-576.
-
(2007)
Journal of Cleaner Production
, vol.15
, pp. 567-576
-
-
Rex, E.1
Baumann, H.2
-
29
-
-
0006651319
-
-
An Introductory Text), Macmillan press Ltd
-
Baker Michael J. 1996, Marketing (An Introductory Text), Macmillan press Ltd, pp: 529-532.
-
(1996)
Marketing
, pp. 529-532
-
-
Baker Michael, J.1
-
32
-
-
84877065934
-
-
principles of marketingPrentice-Hall International Inc
-
Kotler Philip and Armstrong Gary. (1999), principles of marketingPrentice-Hall International Inc, 361-364.
-
(1999)
, pp. 361-364
-
-
Philip, K.1
Gary, A.2
|