Demarketing teen tobacco and alcohol use: Negative peer influence and longitudinal roles of parenting and self-esteem

Journal of Business Research

Volumn 66, Issue 4, 2013, Pages 559-567

  Yang, Zhiyong ^a   Schaninger, Charles M ^b   Laroche, Michel ^c  

^a UNIVERSITY OF TEXAS AT ARLINGTON   (United States)

^b STATE UNIVERSITY OF NEW YORK   (United States)

^c Canada   (Canada)

Author keywords

Demarketing; Drinking; Parenting strategies; Self esteem; Smoking; Susceptibility to negative peer influence

Indexed keywords

EID: 84874305801     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2012.01.004     Document Type: Article

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