A profile of the mainland Chinese cross-border shoppers: Cluster and discriminant analysis

Tourism Management Perspectives

Volumn 4, Issue , 2012, Pages 106-112

  Yeung, Ruth M W ^a   Yee, Wallace M S ^b  

^a INSTITUTE FOR TOURISM STUDIES   (Macao)

^b UNIVERSITY OF MACAU   (Macao)

Author keywords

Cross border shopping experience; Market segmentation; Motivation; Product attribute; Tourist shopping behavior

Indexed keywords

EID: 84868288973     PISSN: 22119736     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.tmp.2012.06.001     Document Type: Article

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