Why does not everybody purchase fair trade products? The question of the fairness of fair trade products' consumption for consumers

International Journal of Consumer Studies

Volumn 35, Issue 6, 2011, Pages 655-660

  Pedregal, Virginie Diaz ^a   Ozcaglar Toulouse, Nil ^b  

^a GRET   (France)

^b LSMRC EA 4112   (France)

Author keywords

Consumers; Consumption; Fair trade; Fairness

Indexed keywords

EID: 84867672094     PISSN: 14706423     EISSN: 14706431     Source Type: Journal    
DOI: 10.1111/j.1470-6431.2010.00990.x     Document Type: Article

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